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Contract Award Notice

Media Planning and Buying for Welsh Food & Drink Brands - OCT413969

  • First published: 15 November 2022
  • Last modified: 15 November 2022

The buyer is not using this website to administer the notice.

To record your interest or obtain additional information or documents please find instructions within the Full Notice Text. (NOTE: Contract Award Notices and Prior Information Notices do not normally require a response)

Contents

Summary

OCID:
ocds-kuma6s-126572
Published by:
THE TRADITIONAL WELSH SAUSAGE COMPANY LTD
Authority ID:
AA83070
Publication date:
15 November 2022
Deadline date:
-
Notice type:
Contract Award Notice
Has documents:
No
Has SPD:
No
Has Carbon Reduction Plan:
N/A

Abstract

A consortium of four Welsh brands are developing an advertising campaign for which they need a media planning and buying service provider. The objective is to raise brand awareness levels within Wales and the brands are looking to use innovative digital targeting tools to maximize the impact of their budget across varied target audiences.

Full notice text

CONTRACT AWARD NOTICE – NATIONAL

SERVICES

1 Authority Details

1.1

Authority Name and Address


THE TRADITIONAL WELSH SAUSAGE COMPANY LTD

Marketing Department , Morfa Conwy Business Park, Ffordd Sam Pari,

Conwy

LL32 8HH

UK

Laura Jones

+44 7468697413


https://www.weareedwards.co.uk/

2 Contract Details

2.1

Title

Media Planning and Buying for Welsh Food & Drink Brands - OCT413969

2.2

Description of the contract

A consortium of four Welsh brands are developing an advertising campaign for which they need a media planning and buying service provider. The objective is to raise brand awareness levels within Wales and the brands are looking to use innovative digital targeting tools to maximize the impact of their budget across varied target audiences.

2.3

Notice Coding and Classification

79340000 Advertising and marketing services
79341400 Advertising campaign services
1000 WALES
1010 West Wales and The Valleys
1011 Isle of Anglesey
1012 Gwynedd
1013 Conwy and Denbighshire
1014 South West Wales (Carmarthenshire, Pembrokeshire, Ceredigion)
1015 Central Valleys (Merthyr Tydfil, Rhondda Cynon Taf)
1016 Gwent Valleys (Torfaen, Blaenau Gwent, Caerphilly)
1017 Bridgend and Neath Port Talbot
1018 Swansea
1020 East Wales
1021 Monmouthshire and Newport
1022 Cardiff and Vale of Glamorgan
1023 Flintshire and Wrexham
1024 Powys

2.4

Estimated Total Value

3 Procedure

3.1

Type of Procedure

Single stage

4 Award of Contract

4.1

Successful Bidders

4.1.1

Name and Address of successful supplier, contractor or service provider





Ubiquity

S4c, Parc Ty Glas, , Llanishen,

Cardiff

CF145DU

UK




www

5 Other Information

5.1

Reference number attributed to the notice by the contracting authority

OCT413969

5.2

Date of Contract Award

 15-11-2022

5.3

Number of tenders received

3

5.4

Other Information

(WA Ref:126572)

Relates to the following project/programme financed by EU Community Funds: Yes, Welsh Government "BITES" funding - Decarbonisation and Covid Challenge Fund

5.5

Additional Documentation

N/a

5.6

Publication date of this notice:

 15-11-2022

Coding

Commodity categories

ID Title Parent category
79340000 Advertising and marketing services Market and economic research; polling and statistics
79341400 Advertising campaign services Advertising services

Delivery locations

ID Description
1017 Bridgend and Neath Port Talbot
1022 Cardiff and Vale of Glamorgan
1015 Central Valleys (Merthyr Tydfil, Rhondda Cynon Taf)
1013 Conwy and Denbighshire
1020 East Wales
1023 Flintshire and Wrexham
1016 Gwent Valleys (Torfaen, Blaenau Gwent, Caerphilly)
1012 Gwynedd
1011 Isle of Anglesey
1021 Monmouthshire and Newport
1024 Powys
1014 South West Wales (Carmarthenshire, Pembrokeshire, Ceredigion)
1018 Swansea
1000 WALES
1010 West Wales and The Valleys

Alert region restrictions

The buyer has restricted the alert for this notice to suppliers based in the following regions.

ID Description
There are no alert restrictions for this notice.

About the buyer

Main contact:
N/a
Admin contact:
N/a
Technical contact:
N/a
Other contact:
N/a

Further information

Date Details
No further information has been uploaded.

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