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02 Contract Notice

SU199(23) Marketing and Student Recruitment Services in Malaysia & Southeast Asia

  • First published: 17 July 2023
  • Last modified: 17 July 2023
  • This file may not be fully accessible.

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You are viewing an expired notice.

The buyer is not using this website to administer the notice.

To record your interest or obtain additional information or documents please find instructions within the Full Notice Text. (NOTE: Contract Award Notices and Prior Information Notices do not normally require a response)

Contents

Summary

OCID:
ocds-kuma6s-133263
Published by:
Swansea University
Authority ID:
AA0345
Publication date:
17 July 2023
Deadline date:
21 August 2023
Notice type:
02 Contract Notice
Has documents:
No
Has SPD:
No
Has Carbon Reduction Plan:
No

Abstract

Swansea University is seeking a company with the ability to support and deliver marketing and student recruitment activity in Southeast Asia on our behalf. The aim of this is to support the University’s strategy in Southeast Asia of increasing undergraduate and postgraduate student market share and to grow student enrolments. This will `be through a variety of channels including TNE partnerships. We will require one member of staff who will be exclusively dedicated to Swansea University activity, and the company should have the capacity to increase this number if required. We require the staff member to be at manager level, with at least five years' experience in a similar role within higher education in Malaysia or a similar market in the region. They will lead on delivering the University’s marketing and recruitment activity and will have a sales driven approach to help improve conversion of students to enrolments; they will have knowledge of UK higher education, and will be a confident communicator, The supplier must limit their fees to only include set up and for costs relating to the management of the staff. All other costs must only be payable on variable costs and actuals, which will be agreed in advance. The company must, when requested, provide receipts and monthly reports on the return on investment of the staff activity as well as the marketing activity, in a timely manner. The University estimates a total contract value of approximately GBP 356,500.00 over the maximum four year period. The contract will be for an initial 2 year period with an option to extend for a further two years (2+2), subject to funds and performance. The University will reserve the right to increase this amount up to an additional 50% upon agreement by both parties. CPV: 79600000, 79342100, 79340000, 79600000.

Full notice text

Contract notice

Section I: Contracting authority

I.1) Name and addresses

Swansea University

Procurement Office, Swansea University, Singleton Park

Swansea

SA2 8PP

UK

Telephone: +44 1792602779

E-mail: procurement@swansea.ac.uk

NUTS: UKL18

Internet address(es)

Main address: http://www.swansea.ac.uk

Address of the buyer profile: https://www.sell2wales.gov.wales/search/Search_AuthProfile.aspx?ID=AA0345

I.2) Joint procurement

The contract is awarded by a central purchasing body

I.3) Communication

The procurement documents are available for unrestricted and full direct access, free of charge at:

https://etenderwales.bravosolution.co.uk


Additional information can be obtained from the abovementioned address


Tenders or requests to participate must be sent electronically to:

https://etenderwales.bravosolution.co.uk


I.4) Type of the contracting authority

Body governed by public law

I.5) Main activity

Education

Section II: Object

II.1) Scope of the procurement

II.1.1) Title

SU199(23) Marketing and Student Recruitment Services in Malaysia & Southeast Asia

Reference number: SU199(23)

II.1.2) Main CPV code

79600000

 

II.1.3) Type of contract

Services

II.1.4) Short description

Swansea University is seeking a company with the ability to support and deliver marketing and student recruitment activity in Southeast Asia on our behalf. The aim of this is to support the University’s strategy in Southeast Asia of increasing undergraduate and postgraduate student market share and to grow student enrolments. This will `be through a variety of channels including TNE partnerships. We will require one member of staff who will be exclusively dedicated to Swansea University activity, and the company should have the capacity to increase this number if required. We require the staff member to be at manager level, with at least five years' experience in a similar role within higher education in Malaysia or a similar market in the region. They will lead on delivering the University’s marketing and recruitment activity and will have a sales driven approach to help improve conversion of students to enrolments; they will have knowledge of UK higher education, and will be a confident communicator,

The supplier must limit their fees to only include set up and for costs relating to the management of the staff. All other costs must only be payable on variable costs and actuals, which will be agreed in advance. The company must, when requested, provide receipts and monthly reports on the return on investment of the staff activity as well as the marketing activity, in a timely manner.

The University estimates a total contract value of approximately GBP 356,500.00 over the maximum four year period. The contract will be for an initial 2 year period with an option to extend for a further two years (2+2), subject to funds and performance. The University will reserve the right to increase this amount up to an additional 50% upon agreement by both parties.

II.1.5) Estimated total value

Value excluding VAT: 356 500.00  GBP

II.1.6) Information about lots

This contract is divided into lots: No

II.2) Description

II.2.2) Additional CPV code(s)

79342100

79340000

79600000

II.2.3) Place of performance

NUTS code:

AE

II.2.4) Description of the procurement

Swansea University is seeking a company with the ability to support and deliver marketing and student recruitment activity in Southeast Asia on our behalf. The aim of this is to support the University’s strategy in Southeast Asia of increasing undergraduate and postgraduate student market share and to grow student enrolments. This will `be through a variety of channels including TNE partnerships. We will require one member of staff who will be exclusively dedicated to Swansea University activity, and the company should have the capacity to increase this number if required. We require the staff member to be at manager level, with at least five years' experience in a similar role within higher education in Malaysia or a similar market in the region. They will lead on delivering the University’s marketing and recruitment activity and will have a sales driven approach to help improve conversion of students to enrolments; they will have knowledge of UK higher education, and will be a confident communicator,

The supplier must limit their fees to only include set up and for costs relating to the management of the staff. All other costs must only be payable on variable costs and actuals, which will be agreed in advance. The company must, when requested, provide receipts and monthly reports on the return on investment of the staff activity as well as the marketing activity, in a timely manner.

The University estimates a total contract value of approximately GBP 356,500.00 over the maximum four year period. The contract will be for an initial 2 year period with an option to extend for a further two years (2+2), subject to funds and performance. The University will reserve the right to increase this amount up to an additional 50% upon agreement by both parties.

II.2.5) Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents

II.2.7) Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 48

This contract is subject to renewal: No

II.2.9) Information about the limits on the number of candidates to be invited

II.2.10) Information about variants

Variants will be accepted: Yes

II.2.11) Information about options

Options: No

II.2.13) Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: No

Section III: Legal, economic, financial and technical information

III.1) Conditions for participation

III.1.2) Economic and financial standing

Selection criteria as stated in the procurement documents


III.1.3) Technical and professional ability

Selection criteria as stated in the procurement documents


III.2) Conditions related to the contract

Section IV: Procedure

IV.1) Description

IV.1.1) Type of procedure

Open procedure

IV.1.8) Information about Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: Yes

IV.2) Administrative information

IV.2.2) Time limit for receipt of tenders or requests to participate

Date: 21/08/2023

Local time: 14:00

IV.2.4) Languages in which tenders or requests to participate may be submitted

EN

CY

IV.2.6) Minimum time frame during which the tenderer must maintain the tender

Duration in months: 3 (from the date stated for receipt of tender)

IV.2.7) Conditions for opening of tenders

Date: 21/08/2023

Local time: 14:00

Section VI: Complementary information

VI.1) Information about recurrence

This is a recurrent procurement: No

VI.2) Information about electronic workflows

Electronic invoicing will be accepted

Electronic payment will be used

VI.3) Additional information

NOTE: The authority is using eTenderwales to carry out this procurement process. To obtain further information record your interest on Sell2Wales at http://www.sell2wales.gov.wales/search/search_switch.aspx?ID=133263

(WA Ref:133263)

The buyer considers that this contract is suitable for consortia.

VI.4) Procedures for review

VI.4.1) Review body

High Court

Royal Courts of Justice, The Strand

London

WC2A 2LL

UK

Telephone: +44 2079477501

VI.5) Date of dispatch of this notice

17/07/2023

Coding

Commodity categories

ID Title Parent category
79340000 Advertising and marketing services Market and economic research; polling and statistics
79342100 Direct marketing services Marketing services
79600000 Recruitment services Business services: law, marketing, consulting, recruitment, printing and security

Delivery locations

ID Description
1017 Bridgend and Neath Port Talbot
1018 Swansea

Alert region restrictions

The buyer has restricted the alert for this notice to suppliers based in the following regions.

ID Description
There are no alert restrictions for this notice.

About the buyer

Main contact:
procurement@swansea.ac.uk
Admin contact:
N/a
Technical contact:
N/a
Other contact:
N/a

Further information

Date Details
No further information has been uploaded.

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