Contract details
-
ID:
- 162698-1
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OCID:
- ocds-h6vhtk-065cc2
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Contract type:
- Services
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Procedure type:
- Open
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Contract award notice ref:
-
MAR596534
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Internal ref:
- Portal ref: 162698
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Contact catergory:
- C - Local contract let on behalf of one buyer
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Buyer:
- Transport for Wales
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Primary CPV code:
- 79000000
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Additional CPV code(s):
-
Is framework:
- No
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Carbon reduction plan:
-
Options:
-
Description:
- Transport for Wales has awarded a contract to YouGov for the continued provision of BrandIndex and Profiles subscription services. The contract delivers continuous brand tracking, audience insight, market analysis and reporting tools that support strategic decision‑making across marketing, commercial and product development. YouGov is the only provider able to offer seamless continuity of historical datasets, methodology and reporting frameworks, making alternative market options technically incompatible. The award is therefore made as a direct award in special cases under the Procurement Act 2023.
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Purchasing team:
- N/a
Contract dates
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Date awarded:
- 03 February 2026
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Start date:
- 10 March 2026
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End date:
- 09 February 2029
Contract extensions
-
Max extension options available:
- 0 (months)
Additional information
-
Additional information:
Contact details
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Contract name:
- Procurement
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Contract email:
- Procurement@tfw.wales
Successful suppliers
Below is a list of all successful suppliers for this contract.
Suppliers can also be selected for specific LOTS (if applicable) and may also have one or more subcontractors which can be added via the Subcontractors tab.
Lots
Below are the details of the lots that the contract has been divided into. To view the suppliers that have been awarded each of the lots, go to the Suppliers section.
|
Title
|
Lot number
|
Offers
|
Suppliers
|
| 1 |
1 |
1 |
1 |
Suppliers
Below are the details of the successful suppliers for this contract.
|
Lot number
|
Name
|
Town
|
Post code
|
DUNS number
|
Value
|
| 1 |
YouGov |
London |
EC1Y8RT |
GB-PPON-PRLT-2433-XDMZ |
288000 |
Collaborating buyers
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Call Offs
Contract Call Offs.
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Messages
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