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02 Contract Notice

Neath Port Talbot Destination Marketing & Pride of Place Campaign

  • First published: 02 February 2023
  • Last modified: 02 February 2023

The buyer is not using this website to administer the notice.

To record your interest or obtain additional information or documents please find instructions within the Full Notice Text. (NOTE: Contract Award Notices and Prior Information Notices do not normally require a response)



Published by:
Neath Port Talbot County Borough Council
Authority ID:
Publication date:
02 February 2023
Deadline date:
08 March 2023
Notice type:
02 Contract Notice
Has documents:
Has SPD:
Has Carbon Reduction Plan:


See description of procurement CPV: 79340000, 79342000, 79342200, 79416000.

Full notice text

Contract notice

Section I: Contracting authority

I.1) Name and addresses

Neath Port talbot Council

Civic Centre

Port Talbot

SA13 1PJ


Contact person: Wayne Thomas

Telephone: +44 1639763929



Internet address(es)

Main address:

Address of the buyer profile:

I.2) Joint procurement

The contract is awarded by a central purchasing body

I.3) Communication

The procurement documents are available for unrestricted and full direct access, free of charge at:

Additional information can be obtained from the abovementioned address

Tenders or requests to participate must be sent electronically to:

I.4) Type of the contracting authority

Regional or local authority

I.5) Main activity

General public services

Section II: Object

II.1) Scope of the procurement

II.1.1) Title

Neath Port Talbot Destination Marketing & Pride of Place Campaign

II.1.2) Main CPV code



II.1.3) Type of contract


II.1.4) Short description

See description of procurement

II.1.5) Estimated total value

Value excluding VAT: 250 000.00  GBP

II.1.6) Information about lots

This contract is divided into lots: No

II.2) Description

II.2.2) Additional CPV code(s)




II.2.3) Place of performance

NUTS code:


II.2.4) Description of the procurement

The Campaign:-

The aims for the Neath Port Talbot Destination Marketing and Pride of Place campaign is to raise the profile of Neath Port Talbot as an alternative year round visitor destination and change perceptions of Neath Port Talbot as a place to live, work and visit.

The campaign should be delivered in full and all campaign outputs met by 31st March 2025. Commencement date scheduled for May 2023.

There are two distinct elements to the campaign which are summarised below.

Destination marketing campaign:-

This element of the campaign will utilise the ‘Dramatic Heart of Wales’ destination brand to target overnight ‘short stay’ visitors to the area in order to encourage the growth of the visitor economy.

‘Pride of Place’ marketing campaign :-

This element of the campaign will utilise the wider place brand (in particular the Front and Centre brand) to change perceptions of Neath Port Talbot among local Neath Port Talbot residents and residents and investors within the South Wales region.

II.2.5) Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents

II.2.7) Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 24

This contract is subject to renewal: No

II.2.9) Information about the limits on the number of candidates to be invited

II.2.10) Information about variants

Variants will be accepted: No

II.2.11) Information about options

Options: No

II.2.13) Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: No

II.2.14) Additional information

NPTCBC has recently secured funding via the UK Shared Prosperity Fund (SPF) to deliver a destination marketing and pride of place campaign targeting visitors to Neath Port Talbot and residents and investors within the region.

Section III: Legal, economic, financial and technical information

III.1) Conditions for participation

III.1.2) Economic and financial standing

Selection criteria as stated in the procurement documents

III.1.3) Technical and professional ability

Selection criteria as stated in the procurement documents

III.2) Conditions related to the contract

Section IV: Procedure

IV.1) Description

IV.1.1) Type of procedure

Open procedure

IV.1.8) Information about Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: Yes

IV.2) Administrative information

IV.2.2) Time limit for receipt of tenders or requests to participate

Date: 08/03/2023

Local time: 12:00

IV.2.4) Languages in which tenders or requests to participate may be submitted



IV.2.7) Conditions for opening of tenders

Date: 08/03/2023

Local time: 12:00

Section VI: Complementary information

VI.1) Information about recurrence

This is a recurrent procurement: No

VI.2) Information about electronic workflows

Electronic payment will be used

VI.3) Additional information

Suppliers’ Instructions ‘How to Express Interest in this ITT’:

1. Register your company on the etenderwales portal (this is required only once. However if your details have changed since you registered you will need to up-date them).

- Browse to the eSourcing Portal:

- Click the ‘Suppliers register here’ link.

- Complete the ‘Organisation Details’ and ‘User Details’ sections.

- Note the username you choose and click ‘save’ when complete.

- You will shortly receive and email with your unique password (please keep this secure).

- Agree to the terms and conditions and click ‘continue’.

2. Express an interest in the ITT.

- Login to the portal with the username / password.

- Click the ‘ITT Open to all Suppliers’ link.

- Alternatively, search for the relevant ITT (itt_100594).

- Click on the relevant ITT to access the content.

- Click the ‘Express Interest’ button on the right-hand side of the screen.

- This will move the ITT into your ‘My ITT pages’. (This is a secure area reserved for your projects only.)

- Click on the ITT code, you can now access any attachments by selecting ‘Buyer Attachments’.

3. Responding to the ITT.

- You can now choose to ‘Respond’ or ‘Decline to Respond’ (please give a reason if declining).

- Note the ‘Closing Date’, and then follow the onscreen instructions to complete the ITT.

- There is help available Monday – Friday (8am – 6pm) on: or by telephone on 0800 368 485.

NOTE: The authority is using eTenderwales to carry out this procurement process. To obtain further information record your interest on Sell2Wales at

(WA Ref:128356)

The buyer considers that this contract is suitable for consortia.

VI.4) Procedures for review

VI.4.1) Review body

High Court

Royal Courts of Justice, The Strand




Telephone: +44 2079477501

VI.5) Date of dispatch of this notice



Commodity categories

ID Title Parent category
79340000 Advertising and marketing services Market and economic research; polling and statistics
79342000 Marketing services Advertising and marketing services
79342200 Promotional services Marketing services
79416000 Public relations services Business and management consultancy services

Delivery locations

ID Description
1017 Bridgend and Neath Port Talbot

Alert region restrictions

The buyer has restricted the alert for this notice to suppliers based in the following regions.

ID Description
There are no alert restrictions for this notice.

Document family

Notice details
Publication date:
02 February 2023
Deadline date:
08 March 2023 00:00
Notice type:
02 Contract Notice
Authority name:
Neath Port Talbot County Borough Council
Publication date:
18 April 2023
Notice type:
03 Contract Award Notice - Successful Supplier(s)
Authority name:
Neath Port Talbot County Borough Council

About the buyer

Main contact:
Admin contact:
Technical contact:
Other contact:

Further information

Date Details
No further information has been uploaded.

0800 222 9004

Lines are open 8:30am to 5pm Monday to Friday.

Rydym yn croesawu galwadau'n Gymraeg.

We welcome calls in Welsh.