Contract award notice
Results of the procurement procedure
Section I: Contracting
entity
I.1) Name and addresses
De Montfort University
LE1 9BH
Leicester
UK
Contact person: Simon Palethorpe
E-mail: Simon.Palethorpe@dmu.ac.uk
NUTS: UKF21
Internet address(es)
Main address: www.dmu.ac.uk
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
Education
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
Recruitment Media Strategy, Reporting and Media Buying
Reference number: 1495
II.1.2) Main CPV code
79340000
II.1.3) Type of contract
Services
II.1.4) Short description
DMU requires a media agency to support on-going brand awareness and recruitment campaigns; this will include a broad channel mix on and offline including; TV, cinema, Video on Demand, Digital Audio, out of home, press and third party, digital campaigns (PPC, paid social, display and programmatic, etc.) to name a few for both UK, EU and international markets. A precise description of the services and procurement can be found freely available on the e-tendering portal: https://in-tendhost.co.uk/demontfort/aspx/Home
II.1.6) Information about lots
This contract is divided into lots:
No
II.1.7) Total value of the procurement
Value excluding VAT:
16 835 000.00
GBP
II.2) Description
II.2.2) Additional CPV code(s)
79340000
II.2.3) Place of performance
NUTS code:
UKF21
Main site or place of performance:
II.2.4) Description of the procurement
DMU requires a media agency to support on-going brand awareness and recruitment campaigns; this will include a broad channel mix on and offline including; TV, cinema, Video on Demand, Digital Audio, out of home, press and third party, digital campaigns (PPC, paid social, display and programmatic, etc.) to name a few for both UK, EU and international markets.
II.2.5) Award criteria
Quality criterion: Technical/qualitative
/ Weighting: 70 %
Cost criterion: Cost
/ Weighting: 30 %
II.2.11) Information about options
Options:
Yes
Description of options:
The contract is intended to be awarded for a 36-month period, with the option to extend for a potential further 1-year period.
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
II.2.14) Additional information
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Restricted procedure
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
Yes
IV.2) Administrative information
IV.2.1) Previous publication concerning this procedure
Notice number in the OJ S:
2020/S 197-478581
Section V: Award of contract
Lot No: 1
Contract No: 1495
Title: Recruitment Media Strategy, Reporting and Media Buying
A contract/lot is awarded:
Yes
V.2 Award of contract
V.2.1) Date of conclusion of the contract
19/04/2021
V.2.2) Information about tenders
Number of tenders received: 6
Number of tenders received from SMEs: 3
Number of tenders received from tenderers from EU Member States: 0
Number of tenders received from tenderers from non-EU Member States: 6
Number of tenders received by electronic means: 6
The contract has been awarded to a group of economic operators:
No
V.2.3) Name and address of the contractor
VCCP Group LLP
OC370529
London
UK
NUTS: UKI
The contractor is an SME:
No
V.2.4) Information on value of the contract/lot (excluding VAT)
Initial estimated total value of the contract/lot:
Total value of the contract/lot:
: 16 835 000.00
GBP
V.2.5) Information about subcontracting
Section VI: Complementary information
VI.4) Procedures for review
VI.4.1) Review body
High Court of Justice
The Strand
London
WC2A 2LL
UK
VI.4.3) Review procedure
Precise information on deadline(s) for review procedures:
VI.5) Date of dispatch of this notice
19/04/2021