Contract award notice
Results of the procurement procedure
Section I: Contracting
entity
I.1) Name and addresses
VisitScotland
Ocean Point One, 94 Ocean Drive
Edinburgh
EH6 6JH
UK
Contact person: Eileen O'Neill
Telephone: +44 1314722222
E-mail: eileen.oneill@visitscotland.com
NUTS: UKM75
Internet address(es)
Main address: http://www.visitscotland.org
Address of the buyer profile: https://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA00118
I.1) Name and addresses
Scottish Government
4 Atlantic Quay, 70 York St
Glasgow
G2 8EA
UK
Telephone: +44 1412420133
E-mail: Karin.Finlay@gov.scot
NUTS: UKM
Internet address(es)
Main address: http://www.scotland.gov.uk
Address of the buyer profile: https://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA10482
I.2) Joint procurement
The contract involves joint procurement
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
Other: Marketing/Tourism
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
PR Services in North America
Reference number: VSEH22020
II.1.2) Main CPV code
79416000
II.1.3) Type of contract
Services
II.1.4) Short description
VisitScotland has contracted with two full-service Public Relations agencies with specialised expertise in the travel sector to deliver a wide portfolio of PR activities in the US and Canada in support of VisitScotland’s global brand strategy.
II.1.6) Information about lots
This contract is divided into lots:
Yes
II.1.7) Total value of the procurement
Value excluding VAT:
935 000.00
GBP
II.2) Description
Lot No: 1
II.2.1) Title
Consumer Focus PR
II.2.2) Additional CPV code(s)
79416000
II.2.3) Place of performance
NUTS code:
US
Main site or place of performance:
New York
II.2.4) Description of the procurement
VisitScotland has contracted with two full-service Public Relations agencies (one for each lot) with specialised expertise in the travel sector to deliver a wide portfolio of PR activities in the US and Canada in support of VisitScotland’s global brand strategy.
Lot 1 is for a Consumer-focused PR Service.
II.2.5) Award criteria
Quality criterion: Technical
/ Weighting: 60
Price
/ Weighting:
40
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
Lot No: 2
II.2.1) Title
Business to Business Focus PR
II.2.2) Additional CPV code(s)
79416000
II.2.3) Place of performance
NUTS code:
US
Main site or place of performance:
New York
II.2.4) Description of the procurement
VisitScotland has contracted with two full-service Public Relations agencies (one for each lot) with specialised expertise in the travel sector to deliver a wide portfolio of PR activities in the US and Canada in support of VisitScotland’s global brand strategy.
Lot 2 is for a Business to Business-focused PR service.
II.2.5) Award criteria
Quality criterion: Technical
/ Weighting: 60
Price
/ Weighting:
40
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Open procedure
IV.1.3) Information about a framework agreement or a dynamic purchasing system
The procurement involves the establishment of a framework agreement
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
Yes
IV.2) Administrative information
IV.2.1) Previous publication concerning this procedure
Notice number in the OJ S:
2022/S 000-022455
Section V: Award of contract
Lot No: 1
Title: Consumer Focus PR
A contract/lot is awarded:
Yes
V.2 Award of contract
V.2.1) Date of conclusion of the contract
20/01/2023
V.2.2) Information about tenders
Number of tenders received: 4
Number of tenders received from SMEs: 4
Number of tenders received from tenderers from EU Member States: 0
Number of tenders received from tenderers from non-EU Member States: 4
Number of tenders received by electronic means: 4
The contract has been awarded to a group of economic operators:
No
V.2.3) Name and address of the contractor
Laura Davidson Public Relations
72 Madison Ave., 8th Fl.
New York City
10016
US
Telephone: +1 2126960660
NUTS: US
The contractor is an SME:
Yes
V.2.4) Information on value of the contract/lot (excluding VAT)
Total value of the contract/lot:
: 703 000.00
GBP
V.2.5) Information about subcontracting
Section V: Award of contract
Lot No: 2
Title: Business to Business Focus PR
A contract/lot is awarded:
Yes
V.2 Award of contract
V.2.1) Date of conclusion of the contract
07/02/2023
V.2.2) Information about tenders
Number of tenders received: 4
Number of tenders received from SMEs: 4
Number of tenders received from tenderers from EU Member States: 0
Number of tenders received from tenderers from non-EU Member States: 4
Number of tenders received by electronic means: 4
The contract has been awarded to a group of economic operators:
No
V.2.3) Name and address of the contractor
Development Counsellors Intl
215 PARK AVE S , 14th Fl
NEW YORK
10003
US
Telephone: +1 2127250707
NUTS: US
The contractor is an SME:
Yes
V.2.4) Information on value of the contract/lot (excluding VAT)
Total value of the contract/lot:
: 232 000.00
GBP
V.2.5) Information about subcontracting
Section VI: Complementary information
VI.3) Additional information
Award values stated are maximum available if all extensions and contingencies are utilised
(SC Ref:728705)
VI.4) Procedures for review
VI.4.1) Review body
Edinburgh Sheriff Court
27 Chambers Street
Edinburgh
UK
VI.5) Date of dispatch of this notice
07/04/2023