Contract award notice
Results of the procurement procedure
Section I: Contracting
entity
I.1) Name and addresses
University of Essex
Wivenhoe Park
Colchester
CO4 3SQ
UK
E-mail: procure@essex.ac.uk
NUTS: UKH3
Internet address(es)
Main address: www.essex.ac.uk
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
Education
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
T1087 CER Advertising and Marketing
Reference number: DN2792
II.1.2) Main CPV code
79341000
II.1.3) Type of contract
Services
II.1.4) Short description
The University of Essex runs numerous advertising campaigns each year to attract students
to study with us. These are run through the Marketing and Student Recruitment office who
are responsible for the University’s student recruitment marketing. Focus of this marketing
is across UK and international priority markets, for attracting undergraduate, postgraduate
taught and postgraduate research students.
II.1.6) Information about lots
This contract is divided into lots:
No
II.1.7) Total value of the procurement
Lowest offer:
5 000 000.00
GBP/ Highest offer:
10 000 000.00
GBP
II.2) Description
II.2.2) Additional CPV code(s)
79341400
II.2.3) Place of performance
NUTS code:
UKH3
II.2.4) Description of the procurement
The University of Essex runs numerous advertising campaigns each year to attract students
to study with us. These are run through the Marketing and Student Recruitment office who
are responsible for the University’s student recruitment marketing. Focus of this marketing
is across UK and international priority markets, for attracting undergraduate, postgraduate
taught and postgraduate research students.
II.2.5) Award criteria
Quality criterion: Quality
/ Weighting: 75
Price
/ Weighting:
25
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Restricted procedure
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
Yes
IV.2) Administrative information
IV.2.1) Previous publication concerning this procedure
Notice number in the OJ S:
2024/S 000-028708
IV.2.9) Information about termination of call for competition in the form of a prior information notice
The contracting authority will not award any further contracts based on the above prior information notice
Section V: Award of contract
Contract No: T1087
A contract/lot is awarded:
Yes
V.2 Award of contract
V.2.1) Date of conclusion of the contract
10/04/2025
V.2.2) Information about tenders
Number of tenders received: 15
Number of tenders received by electronic means: 15
The contract has been awarded to a group of economic operators:
No
V.2.3) Name and address of the contractor
SMRS Ltd
2 Express, 3 George Leigh Street
Manchester
M4 6BD
UK
NUTS: UKD33
The contractor is an SME:
Yes
V.2.4) Information on value of the contract/lot (excluding VAT)
Initial estimated total value of the contract/lot:
Total value of the contract/lot:
Lowest offer:
5 000 000.00
GBP
/ Highest offer:
10 000 000.00
GBP
V.2.5) Information about subcontracting
Section VI: Complementary information
VI.4) Procedures for review
VI.4.1) Review body
Royal Courts of Justice
Strand
London
WC2A 2LL
UK
VI.5) Date of dispatch of this notice
14/04/2025