Summary
- OCID:
- ocds-h6vhtk-058c2e
- Published by:
- Llywodraeth Cymru / Welsh Government
- Authority ID:
- AA0007
- Publication date:
- 21 August 2025
- Deadline date:
- -
- Notice type:
- UK1
- Has documents:
- No
- Has SPD:
- No
- Has Carbon Reduction Plan:
- N/A
Abstract
The Welsh Government Commercial Delivery (WGCD) Team are looking to establish a new Framework Agreement for the provision of Media Buying & Integrated Marketing Campaign Services available for use by the Welsh Government and the wider Welsh Public Sector.
Full notice text
Scope
Procurement reference
WGCD-PCS-136-25
Procurement description
The Welsh Government Commercial Delivery (WGCD) Team are looking to establish a new Framework Agreement for the provision of Media Buying & Integrated Marketing Campaign Services available for use by the Welsh Government and the wider Welsh Public Sector.
Total value (estimated)
59200000 GBP Excluding VAT
74000000 GBP Including VAT
Contract dates (estimated)
01 April 2026, 00:00AM to 31 March 2030, 23:59PM
Is a framework being established?
Yes
Contracting authority
Llywodraeth Cymru / Welsh Government
Identification register:
Address 1: Gwasanaethau Caffael Corfforaethol / Corporate Procurement Services
Town/City: Cardiff
Postcode: CF10 3NQ
Country: United Kingdom
Website: http://gov.wales
Public Procurement Organisation Number: PQYQ-3841-BHTP
Contact name: Faye Moore
Email: faye.moore@gov.wales
Organisation type: Public authority - central government
Devolved regulations that apply: Wales
Procedure
Procedure type
Open procedure
Is the total value above threshold?
Above threshold
Lots
Divided into 1 lots
Lot number: 1
CPV classifications
- 79340000 - Advertising and marketing services
Sustainability
Small and medium-sized enterprises (SME)
Contract start date (estimated)
01 April 2026, 00:00AM
Contract end date (estimated)
31 March 2030, 23:59PM
Submission
Publication date of tender notice (estimated)
03 November 2025
Coding
Commodity categories
ID |
Title
|
Parent category
|
79340000 |
Advertising and marketing services |
Market and economic research; polling and statistics |
Delivery locations
ID |
Description
|
1000 |
WALES |
About the buyer
- Main contact:
- n/a
- Admin contact:
- n/a
- Technical contact:
- n/a
- Other contact:
- n/a