Contract award notice
Results of the procurement procedure
Section I: Contracting
entity
I.1) Name and addresses
Activate Learning
Oxpens Road
Oxford
OX1 1SA
UK
Telephone: +44 1865551216
E-mail: roxanne.macmillan@ActivateLearning.ac.uk
NUTS: UK
Internet address(es)
Main address: http://www.cityofoxford.ac.uk/
Address of the buyer profile: http://www.cityofoxford.ac.uk/
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
Education
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
Customer Relationship Management System
Reference number: CA15239 -
II.1.2) Main CPV code
48445000
II.1.3) Type of contract
Supplies
II.1.4) Short description
The provision, implementation and ongoing support of a CRM System.
II.1.6) Information about lots
This contract is divided into lots:
No
II.1.7) Total value of the procurement
Value excluding VAT:
803 724.00
GBP
II.2) Description
II.2.3) Place of performance
NUTS code:
UK
Main site or place of performance:
United Kingdom
II.2.4) Description of the procurement
Activate Learning is seeking to implement a modern Customer Relationship Management (CRM) solution to support its operational needs and drive growth. The CRM will focus on increasing commercial revenue, improving efficiency, and enhancing engagement with key stakeholders. The system will support sales, case management and marketing activities. It must integrate with existing system to provide a unified platform for managing data and workflows.
II.2.5) Award criteria
Quality criterion: Quality
/ Weighting: 80.00%
Price
/ Weighting:
20.00%
II.2.11) Information about options
Options:
Yes
Description of options:
60 month(s) from the commencement date, with 36 initial month(s) and option to extend 1x24 month(s)
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Restricted procedure
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
No
IV.2) Administrative information
IV.2.1) Previous publication concerning this procedure
Notice number in the OJ S:
2025/S 000-003431
Section V: Award of contract
Contract No: CA15239
Title: Customer Relationship Management System
A contract/lot is awarded:
Yes
V.2 Award of contract
V.2.1) Date of conclusion of the contract
15/12/2025
V.2.2) Information about tenders
Number of tenders received: 4
The contract has been awarded to a group of economic operators:
No
V.2.3) Name and address of the contractor
RIBBONFISH LIMITED
35 New Broad Street,
LONDON
EC2M 1NH
UK
Telephone: +44 2086380551
E-mail: contactus@ribbonfish.co.uk
NUTS: UK
Internet address(es)
URL: https://ribbonfish.co.uk/
The contractor is an SME:
No
V.2.4) Information on value of the contract/lot (excluding VAT)
Total value of the contract/lot:
: 803 724.00
GBP
V.2.5) Information about subcontracting
Section VI: Complementary information
VI.3) Additional information
VI.4) Procedures for review
VI.4.1) Review body
Activate Learning
City of Oxford College Campus
Oxford
OX1 1SA
UK
Telephone: +44 8006126008
E-mail: roxanne.macmillan@activatelearning.ac.uk
VI.4.3) Review procedure
Precise information on deadline(s) for review procedures:
VI.5) Date of dispatch of this notice
15/12/2025