Contract award notice
Results of the procurement procedure
Section I: Contracting
entity
I.1) Name and addresses
VisitScotland
Waverley Court, 4 East Market Street
Edinburgh
EH8 8BG
UK
Contact person: Billy Hislop
E-mail: billy.hislop@visitscotland.com
NUTS: UK
Internet address(es)
Main address: http://www.visitscotland.org
Address of the buyer profile: https://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA00118
I.2) Joint procurement
The contract is awarded by a central purchasing body
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
Other: Tourism
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
VSEH25001 - Social Media China
Reference number: VSEH25001
II.1.2) Main CPV code
79342000
II.1.3) Type of contract
Services
II.1.4) Short description
VisitScotland is seeking to appoint a suitably qualified vendor for the provision of Social Media Representation in China.
II.1.6) Information about lots
This contract is divided into lots:
No
II.1.7) Total value of the procurement
Value excluding VAT:
401 400.00
GBP
II.2) Description
II.2.3) Place of performance
NUTS code:
CN
II.2.4) Description of the procurement
VisitScotland is seeking to appoint a suitably qualified agency for the provision of Social Media Representation in China.
II.2.5) Award criteria
Quality criterion: Applied understanding of the specific requirements of the contract
/ Weighting: 20
Quality criterion: Demonstrable experience of delivering organic growth and engagement as well as paid activity
/ Weighting: 15
Quality criterion: Applied knowledge and experience of the tourism sector
/ Weighting: 10
Quality criterion: Account mgmt, inc demonstrable ability to support in UK, strategic planning and reporting. Provision for consistency in personnel and handover if changes. CVs and experience of proposed team.
/ Weighting: 10
Quality criterion: Sustainability
/ Weighting: 5
Price
/ Weighting:
40
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Open procedure
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
Yes
IV.2) Administrative information
IV.2.1) Previous publication concerning this procedure
Notice number in the OJ S:
2025/S 000-011637
Section V: Award of contract
A contract/lot is awarded:
Yes
V.2 Award of contract
V.2.1) Date of conclusion of the contract
11/08/2025
V.2.2) Information about tenders
Number of tenders received: 15
Number of tenders received from SMEs: 15
Number of tenders received from tenderers from EU Member States: 0
Number of tenders received from tenderers from non-EU Member States: 15
Number of tenders received by electronic means: 15
The contract has been awarded to a group of economic operators:
No
V.2.3) Name and address of the contractor
Dragon Trail International
Room 101, Building 2B Gui Gu Liang Cheng, No.1 Nong Da Nan Road, Haidian District, Beijing, China
Beijing
100084
CN
Telephone: +86 13521652614
NUTS: CN
The contractor is an SME:
Yes
V.2.4) Information on value of the contract/lot (excluding VAT)
Total value of the contract/lot:
: 401 400.00
GBP
V.2.5) Information about subcontracting
Section VI: Complementary information
VI.3) Additional information
(SC Ref:809760)
VI.4) Procedures for review
VI.4.1) Review body
Edinburgh Sheriff Court
Edinburgh
UK
VI.5) Date of dispatch of this notice
23/12/2025