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Contract Award Notice

001121 - Media Buying - Contract 2 - Specialist Digital

  • First published: 16 February 2019
  • Last modified: 16 February 2019
  • Version: N/A
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To record your interest or obtain additional information or documents please find instructions within the Full Notice Text. (NOTE: Contract Award Notices and Prior Information Notices do not normally require a response)

Contents

Summary

OCID:
Published by:
The British Library
Authority ID:
AA0132
Publication date:
16 February 2019
Deadline date:
-
Notice type:
Contract Award Notice
Has documents:
No
Has SPD:
No
Has Carbon Reduction Plan:
N/A

Abstract

001121 - Media Buying - Contract 2 - Specialist Digital

A collaborative (list of Contracting Authorities below) framework with 8 operators for Specialist Digital Media Buying Services.

The Framework Agreement will commence on 1.1.2019 and will run for a period of 4 years with the option for each Contracting Authority to extend their contracts placed under it for a further final twelve months to allow for continuity of service.

Each Contracting Authority may enter into their own contracts with a Framework Supplier through a call off order.

Those organisations named below (fifteen organisations) will have the ability to access the Framework Agreement services.

List of Contracting Authorities

Ashmolean Museum https://www.ashmolean.org/

Barbican as the City of London Corporation https://www.barbican.org.uk/

British Library https://www.bl.uk/

British Museum http://www.britishmuseum.org/

Culture Mile https://www.culturemile.london/

Imperial War Museum https://www.iwm.org.uk/

Museum of London https://www.museumoflondon.org.uk/museum-london

National Army Museum https://www.nam.ac.uk/

National Gallery https://www.nationalgallery.org.uk/

Natural History Museum http://www.nhm.ac.uk/

National Portrait Gallery https://www.npg.org.uk/

Royal Botanic Gardens Kew https://www.kew.org/

Science Museum https://www.sciencemuseum.org.uk/see-and-do

Tate http://www.tate.org.uk/

V&A https://www.vam.ac.uk/

Further background information on all the Contracting Authorities can be found by visiting the websites of each organisation.

This Framework Agreement is designed to provide a quick and easy method of engaging a supplier to provide advertising space to support the buying institution and to promote it and its initiatives/activities or exhibitions to its audiences.

Department for Digital, Culture, Media and Sport (DCMS) Cultural Organisations and those charitable organisations involved in this tender recognise the benefit of collaborating in order to leverage the maximum buying power available and secure value added/cost efficiencies. Operating in a broadly similar market, the Contracting Authorities wish to ensure availability of advertising space at a discounted rate to enable and drive further footfall into the institutions themselves as well as promote the activities of each institution e.g. exhibitions, events.

Full notice text

Contract award notice

Results of the procurement procedure

Section I: Contracting entity

I.1) Name and addresses

The British Library

96 Euston Road

London

NW1 2DB

UK

E-mail: andy.kemp@bl.uk

NUTS: UK

Internet address(es)

Main address: https://bl.bravosolution.co.uk

Address of the buyer profile: https://bl.bravosolution.co.uk

I.4) Type of the contracting authority

Body governed by public law

I.5) Main activity

Recreation, culture and religion

Section II: Object

II.1) Scope of the procurement

II.1.1) Title

001121 - Media Buying - Contract 2 - Specialist Digital

Reference number: 001121

II.1.2) Main CPV code

79340000

 

II.1.3) Type of contract

Services

II.1.4) Short description

001121 - Media Buying - Contract 2 - Specialist Digital

A non-exclusive, no commitment Framework agreement with 8 suppliers, to supply media planning and buying services for its advertising campaigns to promote it to its audiences. With the permission of the Suppliers, it is intended that similar organisations (any cultural publicly funded organisation or charitable institution) will be permitted to use the Framework Agreement if they so wish upon approval from British Library (as the lead Contracting Authority).

II.1.6) Information about lots

This contract is divided into lots: No

II.1.7) Total value of the procurement

Value excluding VAT: 4 000 000.00  GBP

II.2) Description

II.2.2) Additional CPV code(s)

79341400

II.2.3) Place of performance

NUTS code:

UK


Main site or place of performance:

London UK

II.2.4) Description of the procurement

001121 - Media Buying - Contract 2 - Specialist Digital

A collaborative (list of Contracting Authorities below) framework with 8 operators for Specialist Digital Media Buying Services.

The Framework Agreement will commence on 1.1.2019 and will run for a period of 4 years with the option for each Contracting Authority to extend their contracts placed under it for a further final twelve months to allow for continuity of service.

Each Contracting Authority may enter into their own contracts with a Framework Supplier through a call off order.

Those organisations named below (fifteen organisations) will have the ability to access the Framework Agreement services.

List of Contracting Authorities

Ashmolean Museum https://www.ashmolean.org/

Barbican as the City of London Corporation https://www.barbican.org.uk/

British Library https://www.bl.uk/

British Museum http://www.britishmuseum.org/

Culture Mile https://www.culturemile.london/

Imperial War Museum https://www.iwm.org.uk/

Museum of London https://www.museumoflondon.org.uk/museum-london

National Army Museum https://www.nam.ac.uk/

National Gallery https://www.nationalgallery.org.uk/

Natural History Museum http://www.nhm.ac.uk/

National Portrait Gallery https://www.npg.org.uk/

Royal Botanic Gardens Kew https://www.kew.org/

Science Museum https://www.sciencemuseum.org.uk/see-and-do

Tate http://www.tate.org.uk/

V&A https://www.vam.ac.uk/

Further background information on all the Contracting Authorities can be found by visiting the websites of each organisation.

This Framework Agreement is designed to provide a quick and easy method of engaging a supplier to provide advertising space to support the buying institution and to promote it and its initiatives/activities or exhibitions to its audiences.

Department for Digital, Culture, Media and Sport (DCMS) Cultural Organisations and those charitable organisations involved in this tender recognise the benefit of collaborating in order to leverage the maximum buying power available and secure value added/cost efficiencies. Operating in a broadly similar market, the Contracting Authorities wish to ensure availability of advertising space at a discounted rate to enable and drive further footfall into the institutions themselves as well as promote the activities of each institution e.g. exhibitions, events.

II.2.5) Award criteria

Quality criterion: Quality / Weighting: 60 %

Quality criterion: Cost / Weighting: 40 %

Cost criterion: Cost / Weighting: 40 %

II.2.11) Information about options

Options: Yes

Description of options:

1 x 12 month extension

II.2.13) Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: No

Section IV: Procedure

IV.1) Description

IV.1.1) Type of procedure

Restricted procedure

IV.1.3) Information about a framework agreement or a dynamic purchasing system

The procurement involves the establishment of a framework agreement

IV.1.8) Information about Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: Yes

IV.2) Administrative information

IV.2.1) Previous publication concerning this procedure

Notice number in the OJ S:

2018/S 129-294301

Section V: Award of contract

Contract No: 1

Title: 001121 Media Buying - Specilaist Digital

A contract/lot is awarded: Yes

V.2 Award of contract

V.2.1) Date of conclusion of the contract

01/01/2019

V.2.2) Information about tenders

Number of tenders received: 10

Number of tenders received from SMEs: 9

Number of tenders received by electronic means: 10

The contract has been awarded to a group of economic operators: Yes

V.2.3) Name and address of the contractor

Anything is Possible Media Limited

Brighton

BN1 3JB

UK

NUTS: UK

The contractor is an SME: Yes

V.2.3) Name and address of the contractor

Blue State Digital UK Ltd

London

EC1V 4DG

UK

NUTS: UK

The contractor is an SME: No

V.2.3) Name and address of the contractor

Brainlabs

London

UK

NUTS: UK

The contractor is an SME: Yes

V.2.3) Name and address of the contractor

Crafted Media Ltd

Ipswich

IP11UQ

UK

NUTS: UK

The contractor is an SME: Yes

V.2.3) Name and address of the contractor

Digital Visitor

Bristol

BS1 4EX

UK

NUTS: UK

The contractor is an SME: Yes

V.2.3) Name and address of the contractor

Illuminate Agency

London

W1F 9SJ

UK

NUTS: UK

The contractor is an SME: Yes

V.2.3) Name and address of the contractor

Influence Digital Ltd

London

W1T 2RH

UK

NUTS: UK

The contractor is an SME: Yes

V.2.3) Name and address of the contractor

The Education Company Ltd

Rochester

ME2 4FN

UK

NUTS: UK

The contractor is an SME: Yes

V.2.4) Information on value of the contract/lot (excluding VAT)

Initial estimated total value of the contract/lot:

Total value of the contract/lot: : 4 000 000.00  GBP

V.2.5) Information about subcontracting

Section VI: Complementary information

VI.4) Procedures for review

VI.4.1) Review body

British Library

London

NW1 2DB

UK

VI.4.2) Body responsible for mediation procedures

British Library

96 Euston Road

London

NW1 2DB

UK

VI.5) Date of dispatch of this notice

11/02/2019

Coding

Commodity categories

ID Title Parent category
79340000 Advertising and marketing services Market and economic research; polling and statistics
79341400 Advertising campaign services Advertising services

Delivery locations

ID Description
100 UK - All

Alert region restrictions

The buyer has restricted the alert for this notice to suppliers based in the following regions.

ID Description
There are no alert restrictions for this notice.

About the buyer

Main contact:
andy.kemp@bl.uk
Admin contact:
N/a
Technical contact:
N/a
Other contact:
N/a

Further information

Date Details
No further information has been uploaded.

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