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To record your interest or obtain additional information or documents please find instructions within the Full Notice Text. (NOTE: Contract Award Notices and Prior Information Notices do not normally require a response)

Summary

OCID:: ocds-kuma6s-108240
Published by:: City & County of Swansea
Authority ID:: AA0254
Publication date:: 16 February 2021
Deadline date:: -
Notice type:: 01 Prior Information Notice (PIN)
Has documents:: No
Has SPD:: No
Has Carbon Reduction Plan:: N/A

Abstract

The City and County of Swansea (‘the Council’) is seeking expressions of interest from appropriately experienced operators with respect to commercial opportunities for supply, management and installation of 4 Digital LED Advertising Boards. (subject to planning consent). CPV: 79340000, 79340000, 79341200.

Full notice text

Prior information notice

This notice is for prior information only

Section I: Contracting authority

I.1) Name and addresses

City & County of Swansea

Civic Centre

Swansea

SA1 3SN

Telephone: +44 1792637242

E-mail: procurement@swansea.gov.uk

NUTS: UKL18

Internet address(es)

Main address: http://www.swansea.gov.uk

Address of the buyer profile: https://www.sell2wales.gov.wales/search/Search_AuthProfile.aspx?ID=AA0254

I.3) Communication

Additional information can be obtained from the abovementioned address

I.4) Type of the contracting authority

Regional or local authority

I.5) Main activity

General public services

Section II: Object

II.1) Scope of the procurement

II.1.1) Title

Digital OOH Media – Swansea Enterprise Park

II.1.2) Main CPV code

79340000

II.1.3) Type of contract

Services

II.1.4) Short description

II.1.6) Information about lots

This contract is divided into lots: No

II.2) Description

II.2.2) Additional CPV code(s)

79340000

79341200

II.2.3) Place of performance

NUTS code:

UKL18

Main site or place of performance:

Civic Centre, Swansea, Wales, UK

II.2.4) Description of the procurement

Sites identified on Enterprise Park, Swansea (Subject to planning)

Site 1: Phoenix Way heading Eastbound (Mercure)

Site 2: Upper Fforest Way - Heading towards ASDA

Site 3: Valley Way heading towards Fendrod Lake

Site 4: Jersey Road/ Viking Way

Market climate and demands:

Out of home (OOH) advertising media is the current fastest growing advertising platform across the UK especially digital. Whilst the digital out of home media (OOH) is soaring, e marketer.com has reported that in 2018 470GBP Million was spent on OOH media and 50% of the spend was attributed to digital advertising. Other authorities such as London, Cardiff, Aberystwyth, Kent and Carmarthenshire to name a few have already instigated and converted their billboards to digital.

The use of digital LED displays in place of more traditional paper or stretched vinyl posters is increasingly commonplace in the advertising industry. Unlike their predecessors, digital displays allow for poster images to be changed remotely which greatly improves efficiency and drastically reduces the amount of site visits and physical waste.

Guidance for interested party

At this stage, Swansea Council are looking to establish market interest for the proposed. Interested parties are asked to submit a response to Simon Aspland, Strategic Estates Simon.Aspland@swansea.gov.uk no later than 12 noon Friday 12th March 2021.

Please provide:

· Name of organisation and brief description of background and experience.

· Proposed digital structure and market opportunities.

· Environmental considerations.

· Percentage usage and structure of to the authority.

· Swansea Council would apply for the necessary Planning permissions. The 3rd party would have to adhere to Swansea Councils advertising policies and restrictions on non-appropriate advertisements. It would be the sole responsibility of the 3rd party supplier to obtain all necessary insurances such as public liability/ accidental damage etc.

II.3) Estimated date of publication of contract notice:

01/04/2021

Section IV: Procedure

IV.1) Description

IV.1.8) Information about Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: Yes

Section VI: Complementary information

VI.3) Additional information

Responses to this Prior Information Notice are understood by all parties to be purely informal and will not form part of any subsequent

procurement process.

Not responding to this Prior Information Notice shall not prevent any economic operator from participating in any future procurement

process.

The publication of this Prior Information Notice does not signify the beginning of any formal procurement process and does not constitute

a commitment by the Council to undertake any future procurement process.

The Council may withdraw or amend any information contained in this Prior Information Notice at any time and without notice

(WA Ref:108240)

VI.5) Date of dispatch of this notice

16/02/2021

Coding

Commodity categories

ID	Title	Parent category
79340000	Advertising and marketing services	Market and economic research; polling and statistics
79341200	Advertising management services	Advertising services

Delivery locations

ID	Description
1018	Swansea

Alert region restrictions

The buyer has restricted the alert for this notice to suppliers based in the following regions.

ID	Description
There are no alert restrictions for this notice.

About the buyer

Main contact:: procurement@swansea.gov.uk
Admin contact:: N/a
Technical contact:: N/a
Other contact:: N/a

Further information

Date	Details
No further information has been uploaded.