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Notice Details

Title: PR campaign - Well-being of Future Generations Act
OCID: ocds-kuma6s-117317
Published by: Future Generations Commissioner for Wales
Authority ID: AA48225
Publication Date: 07/02/2022
Deadline Date:
Deadline Time:
Notice Type: Contract Award Notice
Has Documents: No
Has SPD: No
Abstract: The FGC is seeking delivery of a media campaign that highlights this exciting legislation, specifically to new audiences including an international audience, so that people in Wales and other parts of the world understand the legislation and are encouraged to collaborate with the FGC in Wales and others, to use and or adopt it and help improve all dimensions of well-being of Wales, in Wales and through global action.
The campaign should educate on how the Act works, how it is making a difference across several policy areas in Wales and help audiences to understand how to the Act is leading to improvements in Wales’s social, cultural, environmental and economic well-being, with an aim of encouraging others to adopt a Future Generations Act or the good practice it has led to in specific policy areas.
Key Information to include in your proposal:
Please outline your experience in delivering on communications products, including any communication work around the Well-being of Future Generations Act or for the Welsh Government or similar, or in sustainable development and/or sustainability.
Please include a brief outline of your understanding of and/or commitment to the well-being goals of the Act.
Preferable outcomes would be 10 pieces of prominent coverage including print and broadcast and specifically via leading international platforms, with more than 1m monthly readership, between February and March 22, a 10% increase of traffic to our home webpage, a 40-50% increase in accounts reached across all social media platforms and 500k impressions (Twitter) between February and March 22.
In addition – we are looking for the identification of up to 10 key sustainable development policy platforms which could host thought leadership or opinion editorial articles from the Commissioner on Wales’ approach to future generations, and securing coverage in up to 5 of these platforms.

CONTRACT AWARD NOTICE – NATIONAL

SERVICES

1 Authority Details

1.1

Authority Name and Address


Future Generations Commissioner for Wales

Tramshed Tech, Pendyris Street,

Cardiff

CF11 6BH

UK

Sang-Jin Park

+44 2921677400


www.futuregenerations.wales

2 Contract Details

2.1

Title

PR campaign - Well-being of Future Generations Act

2.2

Description of the contract

The FGC is seeking delivery of a media campaign that highlights this exciting legislation, specifically to new audiences including an international audience, so that people in Wales and other parts of the world understand the legislation and are encouraged to collaborate with the FGC in Wales and others, to use and or adopt it and help improve all dimensions of well-being of Wales, in Wales and through global action.

The campaign should educate on how the Act works, how it is making a difference across several policy areas in Wales and help audiences to understand how to the Act is leading to improvements in Wales’s social, cultural, environmental and economic well-being, with an aim of encouraging others to adopt a Future Generations Act or the good practice it has led to in specific policy areas.

Key Information to include in your proposal:

Please outline your experience in delivering on communications products, including any communication work around the Well-being of Future Generations Act or for the Welsh Government or similar, or in sustainable development and/or sustainability.

Please include a brief outline of your understanding of and/or commitment to the well-being goals of the Act.

Preferable outcomes would be 10 pieces of prominent coverage including print and broadcast and specifically via leading international platforms, with more than 1m monthly readership, between February and March 22, a 10% increase of traffic to our home webpage, a 40-50% increase in accounts reached across all social media platforms and 500k impressions (Twitter) between February and March 22.

In addition – we are looking for the identification of up to 10 key sustainable development policy platforms which could host thought leadership or opinion editorial articles from the Commissioner on Wales’ approach to future generations, and securing coverage in up to 5 of these platforms.

2.3

Notice Coding and Classification

79340000 Advertising and marketing services
1022 Cardiff and Vale of Glamorgan

2.4

Estimated Total Value

3 Procedure

3.1

Type of Procedure

Single stage

4 Award of Contract

4.1

Successful Bidders

4.1.1

Name and Address of successful supplier, contractor or service provider





Greenhouse Communications

3Rd Floor, St Thomas Court, Thomas Lane,

Bristol

BS16JG

UK




www.greenhouse.agency

5 Other Information

5.1

Reference number attributed to the notice by the contracting authority

N/a

5.2

Date of Contract Award

 04-02-2022

5.3

Number of tenders received

2

5.4

Other Information

(WA Ref:118348)

5.5

Additional Documentation

N/a

5.6

Publication date of this notice:

 07-02-2022

Information added to the notice since publication.

Additional information added to the notice since it's publication.
No further information has been uploaded.
Main Contact: N/a
Admin Contact: N/a
Technical Contact: N/a
Other Contact: N/a

Commodity Categories

Commodity Categories
IDTitleParent Category
79340000Advertising and marketing servicesMarket and economic research; polling and statistics

Delivery Locations

Delivery Locations
IDDescription
1022Cardiff and Vale of Glamorgan

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Document Family

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