Contract notice
Section I: Contracting
authority
I.1) Name and addresses
University of Bradford
Richmond Building
Bradford
BD71DP
UK
Contact person: James Platts
Telephone: +44 1274233063
E-mail: J.platts@bradford.ac.uk
NUTS: UKE41
Internet address(es)
Main address: www.brad.ac.uk
I.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge at:
https://www.delta-esourcing.com/tenders/UK-UK-Bradford:-Marketing-services./8C55HMV3BB
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be sent to the abovementioned address
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
Education
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
Creative Development and Marketing Planning Services
II.1.2) Main CPV code
79342000
II.1.3) Type of contract
Services
II.1.4) Short description
This contract is for the provision of creative development and marketing planning services to support campaigns co-ordinated by the Advertising, Marketing and Insight (AMSI) department. The estimated value of the contract over 3 years is between £50k and £250k per annum – however this is not guaranteed as it is dependent on a number of projects currently in progress or planning stage.
II.1.5) Estimated total value
Value excluding VAT:
500 000.00
GBP
II.1.6) Information about lots
This contract is divided into lots:
No
II.2) Description
II.2.3) Place of performance
NUTS code:
UKE41
Main site or place of performance:
Bradford
II.2.4) Description of the procurement
This contract is for the provision of creative development and marketing planning services to support campaigns co-ordinated by the Advertising, Marketing and Insight (AMSI) department. The estimated value of the contract over 3 years is between £50k and £250k Per annum – however this is not guaranteed as it is dependent on a number of projects currently in progress or planning stage.
II.2.5) Award criteria
Criteria below:
Quality criterion: Understanding of UOB requirements, it’s position in the HE sector and its target audience.
/ Weighting: 15
Quality criterion: Provision of a complete creative service including evidence of effective ROI
/ Weighting: 15
Quality criterion: Translate brand strategy into creative guidelines and campaign brands.
/ Weighting: 15
Quality criterion: Dedicated staff structure
/ Weighting: 10
Quality criterion: Continuous improvement of staff knowledge (own & UoB)
/ Weighting: 5
Quality criterion: Innovation
/ Weighting: 5
Quality criterion: Sustainability
/ Weighting: 5
Cost criterion: Contract price, as per Pricing Schedule in Section 4
/ Weighting: 30
II.2.6) Estimated value
Value excluding VAT:
500 000.00
GBP
II.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months: 36
This contract is subject to renewal: No
II.2.9) Information about the limits on the number of candidates to be invited
II.2.10) Information about variants
Variants will be accepted:
No
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Open procedure
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
Yes
IV.2) Administrative information
IV.2.2) Time limit for receipt of tenders or requests to participate
Date:
31/03/2022
Local time: 12:00
IV.2.4) Languages in which tenders or requests to participate may be submitted
EN
MK
IV.2.7) Conditions for opening of tenders
Date:
31/03/2022
Local time: 12:00
Section VI: Complementary information
VI.1) Information about recurrence
This is a recurrent procurement:
No
VI.3) Additional information
The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://neupc.delta-esourcing.com/tenders/UK-UK-Bradford:-Marketing-services./8C55HMV3BB
To respond to this opportunity, please click here:
https://neupc.delta-esourcing.com/respond/8C55HMV3BB
GO Reference: GO-2022222-PRO-19691832
VI.4) Procedures for review
VI.4.1) Review body
University of Bradford
Richmond Building
Bradford
BD1 7DP
UK
Telephone: +44 1274233063
VI.5) Date of dispatch of this notice
22/02/2022