Prior information notice
This notice is for prior information only
Section I: Contracting
authority
I.1) Name and addresses
Scottish Government
4 Atlantic Quay, 70 York St
Glasgow
G2 8EA
UK
Contact person: Sophie Stark
Telephone: +44 1412420133
E-mail: sophie.stark@gov.scot
NUTS: UKM
Internet address(es)
Main address: http://www.scotland.gov.uk
Address of the buyer profile: https://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA10482
I.2) Joint procurement
The contract is awarded by a central purchasing body
I.3) Communication
Additional information can be obtained from the abovementioned address
I.4) Type of the contracting authority
Ministry or any other national or federal authority, including their regional or local subdivisions
I.5) Main activity
General public services
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
CyberScotland Partnership - marketing and communications management and coordination
Reference number: CASE/695492
II.1.2) Main CPV code
79342000
II.1.3) Type of contract
Services
II.1.4) Short description
The purpose of this Prior Information Notice is to inform the market of Scottish Government’s intention to publish an Open procurement procedure for the provision of communications and marketing services for the CyberScotland Partnership (CSP); a collaboration of key strategic stakeholders, brought together to maximise cyber resilience communications and messaging across Scotland in a coordinated and coherent way.
The contract is expected to cover a period of 1 year from August 2024 with the potential of a 1 year extension.
II.1.5) Estimated total value
Value excluding VAT:
400 000.00
GBP
II.1.6) Information about lots
This contract is divided into lots:
No
II.2) Description
II.2.2) Additional CPV code(s)
79342000
79342200
79000000
II.2.3) Place of performance
NUTS code:
UKM
II.2.4) Description of the procurement
Key deliverables:
- Creating and delivering an annual communications and marketing plan for the CyberScotland Partnership(CSP). This will include writing content for digital and press releases, producing quarterly campaign asset packs that will be disseminated across the Partnership to reach public, private and third sectors.
-Build, maintain and promote the CyberScotland brand and online presence through appropriate and effective marketing and communication activities and broadening social media reach into Scottish communities.
-Maintain and update the CyberScotland portal - the national website - with up to date and trusted cyber security information, advice and guidance for businesses, organisations and individuals in Scotland.
-Lead on the promotion of CyberScotland Week.
-Produce regular cyber security bulletins for different audiences and help to increase subscriptions.
-Organise and chair monthly meetings of the CSP Comms and Marketing Action Group to ensure coordinated and cohesive comms planning and delivery across Partners.
-Write and present quarterly reports for the CSP Steering Group on progress of targets and key deliverables.
-Produce end of year progress report for the CSP Steering Group on comms and marketing activities including recommendations for next steps.
The contract is expected to cover a period of 1 year from August 2024 with potential for one year’s extension.
II.3) Estimated date of publication of contract notice:
18/03/2024
Section IV: Procedure
IV.1) Description
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
Yes
Section VI: Complementary information
VI.3) Additional information
NOTE: To register your interest in this notice and obtain any additional information please visit the Public Contracts Scotland Web Site at https://www.publiccontractsscotland.gov.uk/Search/Search_Switch.aspx?ID=758925.
(SC Ref:758925)
VI.5) Date of dispatch of this notice
23/02/2024