Contract award notice
Results of the procurement procedure
Section I: Contracting
entity
I.1) Name and addresses
Transport for London
06745516
5 Endeavour Square
London
E201JN
UK
Contact person: Mark Flegg
E-mail: markflegg@tfl.gov.uk
NUTS: UKI41
Internet address(es)
Main address: https://www.tfl.gov.uk/info-for/suppliers-and-contractors/
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
General public services
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
Marketing Activities
Reference number: TfL 96808
II.1.2) Main CPV code
79342000
II.1.3) Type of contract
Services
II.1.4) Short description
Provide full creative services, including but not limited to, strategic campaign direction, design, multimedia output, event and experiential, print and installation as required. This will work closely with Places for London
II.1.6) Information about lots
This contract is divided into lots:
No
II.1.7) Total value of the procurement
Lowest offer:
1.00
GBP/ Highest offer:
833 250.00
GBP
II.2) Description
II.2.3) Place of performance
NUTS code:
UKC
UKD
UKE
UKF
UKG
UKH
UKI
UKJ
UKK
II.2.4) Description of the procurement
Places for London (Places), needs the support of external creative agencies to assist them with meeting the BU annual turnover figure of £89m, which provides significant income into TfL and is set to grow considerably over the coming years. Whilst the needs of Places are similar to TfL, they differ mainly in the target audience, with their main target audiences being business to business (B2B). This along with a property derived backdrop, the supply bases are of a similar nature but differ slightly.
Places requirements include the manufacturing of large print format campaign artwork, as well as technical aspects including survey sites, create artwork schematics and safely install artwork within both operational and non-operational settings.
II.2.5) Award criteria
Cost criterion: Financial
/ Weighting: 40
Cost criterion: Techncial
/ Weighting: 60
II.2.11) Information about options
Options:
Yes
Description of options:
This is a two year contract with the option to extend plus 1, plus 1
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Award of a contract without prior publication of a call for competition
Justification for selected award procedure:
The procurement falls outside the scope of application of the Directive
Explanation
Call off from CCS RM6124 DPS - Under PCR2015.
Categories were filtered by selection available on the CCS.
All suppliers were sent an early market engagement to complete and would allow us to register them to SAP Ariba.
An expression of interest, was then sent out to all suppliers a further two times to allow us to register them to SAP Ariba
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
Yes
Section V: Award of contract
Contract No: CW86405 - TfL96808
A contract/lot is awarded:
Yes
V.2 Award of contract
V.2.1) Date of conclusion of the contract
16/02/2026
V.2.2) Information about tenders
Number of tenders received: 2
The contract has been awarded to a group of economic operators:
No
V.2.3) Name and address of the contractor
Definition Group
14192023
London
UK
NUTS: UKI
The contractor is an SME:
No
V.2.4) Information on value of the contract/lot (excluding VAT)
Total value of the contract/lot:
Lowest offer:
1.00
GBP
/ Highest offer:
833 250.00
GBP
V.2.5) Information about subcontracting
Section VI: Complementary information
VI.4) Procedures for review
VI.4.1) Review body
Transport for London
London
UK
VI.5) Date of dispatch of this notice
19/02/2026