Contract award notice
Results of the procurement procedure
Section I: Contracting
entity
I.1) Name and addresses
University of Warwick
Argent Court, Sir William Lyons Road
Coventry
CV4 7EZ
UK
Contact person: Caroline Plane
Telephone: +44 2476150575
E-mail: c.plane@warwick.ac.uk
NUTS: UKG33
Internet address(es)
Main address: https://in-tendhost.co.uk/universityofwarwick
Address of the buyer profile: https://in-tendhost.co.uk/universityofwarwick
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
Education
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
Advertising and Media Consultation and Buying Services
Reference number: CP-09-19-Advertising-EM
II.1.2) Main CPV code
79341000
II.1.3) Type of contract
Services
II.1.4) Short description
The University is seeking to appoint up to 3 agencies to provide comprehensive advertising and media buying services (excluding staff recruitment) that reflect the University’s corporate branding, vision and values and elevates the University’s position in the UK and global HE sectors.
II.1.6) Information about lots
This contract is divided into lots:
No
II.1.7) Total value of the procurement
Value excluding VAT:
4 000 000.00
GBP
II.2) Description
II.2.2) Additional CPV code(s)
79340000
79340000
79340000
79340000
79340000
II.2.3) Place of performance
NUTS code:
UKG33
Main site or place of performance:
II.2.4) Description of the procurement
The University is seeking to appoint up to 3 agencies to provide comprehensive advertising and media buying services (excluding staff recruitment) that reflect the University’s corporate branding, vision and values and elevates the University’s position in the UK and global HE sectors.
II.2.5) Award criteria
Quality criterion: Technical questions
/ Weighting: 70
Price
/ Weighting:
30
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
II.2.14) Additional information
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Open procedure
IV.1.3) Information about a framework agreement or a dynamic purchasing system
The procurement involves the establishment of a framework agreement
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
Yes
IV.2) Administrative information
IV.2.1) Previous publication concerning this procedure
Notice number in the OJ S:
2019/S 201-488853
Section V: Award of contract
Lot No: 1
Contract No: 1
Title: Advertising and Media Consultation and Buying Services
A contract/lot is awarded:
Yes
V.2 Award of contract
V.2.1) Date of conclusion of the contract
03/01/2020
V.2.2) Information about tenders
Number of tenders received: 16
Number of tenders received from SMEs: 15
Number of tenders received from tenderers from EU Member States: 16
Number of tenders received from tenderers from non-EU Member States: 0
Number of tenders received by electronic means: 16
The contract has been awarded to a group of economic operators:
Yes
V.2.3) Name and address of the contractor
SMRS
3365804
3 George Leigh Street
Manchester
M4 6BD
UK
NUTS: UKG3
Internet address(es)
URL: https://www.smrs.co.uk/
The contractor is an SME:
Yes
V.2.3) Name and address of the contractor
Adgen Ltd
07869412
42 Holly Walk
Leamington Spa
UK
NUTS: UKG3
Internet address(es)
URL: https://adgenuk.com/
The contractor is an SME:
Yes
V.2.3) Name and address of the contractor
McCann Central Ltd
1983874
Highlands Road
Solihull
B90 4WE
UK
NUTS: UKG3
Internet address(es)
URL: https://www.mccann.com/
The contractor is an SME:
No
V.2.4) Information on value of the contract/lot (excluding VAT)
Initial estimated total value of the contract/lot:
Total value of the contract/lot:
: 6 000 000.00
GBP
V.2.5) Information about subcontracting
Section VI: Complementary information
VI.3) Additional information
The University of Warwick is not a contracting authority for the purposes of the Public Contracts Regulations 2015 (as amended) and its procurement activities are not subject to the Public Contracts Regulations 2015 or the obligations under the European Public Procurement Directives, including the European Remedies Directive. Advertisement of any contract in the Official Journal of the European Union or Contracts Finder is at the sole discretion of the University and is undertaken on a voluntary basis with no implied obligation to comply with the procurement legislation.
VI.4) Procedures for review
VI.4.1) Review body
University of Warwick
Coventry
UK
VI.4.3) Review procedure
Precise information on deadline(s) for review procedures:
VI.5) Date of dispatch of this notice
03/01/2020