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Contract Award Notice

20-278 Foster Carer Recruitment - Digital Marketing Services

  • First published: 19 January 2022
  • Last modified: 19 January 2022

The buyer is not using this website to administer the notice.

To record your interest or obtain additional information or documents please find instructions within the Full Notice Text. (NOTE: Contract Award Notices and Prior Information Notices do not normally require a response)

Contents

Summary

OCID:
Published by:
Rotherham MBC
Authority ID:
AA50459
Publication date:
19 January 2022
Deadline date:
-
Notice type:
Contract Award Notice
Has documents:
No
Has SPD:
No
Has Carbon Reduction Plan:
N/A

Abstract

Rotherham Metropolitan Borough Council and the Fostering Service are committed to

working with service users, carers, the wider community, and partner agencies to promote

the welfare of the Looked After Children and improve their life chances by providing services

which:

.

• Support families;

• Provide stable, safe effective alternative care at the right time and for the right length of

time and which are responsive to individual needs, circumstances and choice;

• Maintain wherever possible continuity of educational provision.

.

In meeting these aims and objectives, Rotherham Metropolitan Borough Council will work to

secure ‘sufficient accommodation’ as required by Section 22G of the Children Act, 1989 (as

inserted by the Children and Young People Act, 2008) which places a general duty on Local

Authorities to secure sufficient accommodation within their boundaries to meet the needs of

Looked After Children.

.

To meet the sufficiency challenge in Rotherham and to provide a more balanced and

sustainable placement mix we are investing in a Digital Marketing Service to increase the

amount of in-house Foster Carers within RMBC.

.

Our vision is to recruit an additional 45 Foster Carers a year with the Foster Carer

Recruitment – Digital Marketing Service being central to helping us achieve this; working in

close partnership with the Rotherham Fostering Service and key stakeholders across RMBC.

.

The aim of the service is:

• increase the amount of approved Foster Carers for RMBC to meet current and future

sufficiency requirements for looked after children

.

The objective of the service is to:

.

• develop and deliver a marketing and engagement strategy utilising a range of media

channels to create a broad pipeline of prospective Foster Carers for Rotherham.

.

• Provide marketing and data insight and expertise to support the existing Fostering Service,

supporting the development of a clear evidence-based Foster Carer recruitment journey

On that note RMBC are looking to tender for these services.

.

It is anticipated that the contract will commence on 01/04/2022 and will run for a period of

three years making the expiry date 31/03/2025. The contract will have an option to extend

by up to a further two years in any number or combination of extensions at the sole discretion

of the Council, making the latest possible expiry date 31/03/2027.

.

Full notice text

Contract award notice

Results of the procurement procedure

Section I: Contracting entity

I.1) Name and addresses

Rotherham MBC

Riverside House, Main Street

Rotherham

S60 1AE

UK

Contact person: Ms Angela Wilson

Telephone: +44 1709334551

E-mail: angela-proc.wilson@rotherham.gov.uk

NUTS: UKE31

Internet address(es)

Main address: http://www.rotherham.gov.uk/

Address of the buyer profile: http://www.rotherham.gov.uk/

I.4) Type of the contracting authority

Regional or local authority

I.5) Main activity

General public services

Section II: Object

II.1) Scope of the procurement

II.1.1) Title

20-278 Foster Carer Recruitment - Digital Marketing Services

Reference number: DN530964

II.1.2) Main CPV code

79000000

 

II.1.3) Type of contract

Services

II.1.4) Short description

Foster Care Recruitment and associated Digital Marketing Services

II.1.6) Information about lots

This contract is divided into lots: No

II.1.7) Total value of the procurement

Value excluding VAT: 1 000 000.00  GBP

II.2) Description

II.2.3) Place of performance

NUTS code:

UKE31

II.2.4) Description of the procurement

Rotherham Metropolitan Borough Council and the Fostering Service are committed to

working with service users, carers, the wider community, and partner agencies to promote

the welfare of the Looked After Children and improve their life chances by providing services

which:

.

• Support families;

• Provide stable, safe effective alternative care at the right time and for the right length of

time and which are responsive to individual needs, circumstances and choice;

• Maintain wherever possible continuity of educational provision.

.

In meeting these aims and objectives, Rotherham Metropolitan Borough Council will work to

secure ‘sufficient accommodation’ as required by Section 22G of the Children Act, 1989 (as

inserted by the Children and Young People Act, 2008) which places a general duty on Local

Authorities to secure sufficient accommodation within their boundaries to meet the needs of

Looked After Children.

.

To meet the sufficiency challenge in Rotherham and to provide a more balanced and

sustainable placement mix we are investing in a Digital Marketing Service to increase the

amount of in-house Foster Carers within RMBC.

.

Our vision is to recruit an additional 45 Foster Carers a year with the Foster Carer

Recruitment – Digital Marketing Service being central to helping us achieve this; working in

close partnership with the Rotherham Fostering Service and key stakeholders across RMBC.

.

The aim of the service is:

• increase the amount of approved Foster Carers for RMBC to meet current and future

sufficiency requirements for looked after children

.

The objective of the service is to:

.

• develop and deliver a marketing and engagement strategy utilising a range of media

channels to create a broad pipeline of prospective Foster Carers for Rotherham.

.

• Provide marketing and data insight and expertise to support the existing Fostering Service,

supporting the development of a clear evidence-based Foster Carer recruitment journey

On that note RMBC are looking to tender for these services.

.

It is anticipated that the contract will commence on 01/04/2022 and will run for a period of

three years making the expiry date 31/03/2025. The contract will have an option to extend

by up to a further two years in any number or combination of extensions at the sole discretion

of the Council, making the latest possible expiry date 31/03/2027.

.

II.2.5) Award criteria

Quality criterion: Quality & Social Value / Weighting: 70

Price / Weighting:  30

II.2.11) Information about options

Options: Yes

Description of options:

The contract has 2 x 12 month extension options subsequent to the initial 3 year term.

II.2.13) Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: No

Section IV: Procedure

IV.1) Description

IV.1.1) Type of procedure

Open procedure

IV.1.8) Information about Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: Yes

IV.2) Administrative information

IV.2.1) Previous publication concerning this procedure

Notice number in the OJ S:

2021/S 000-018552

Section V: Award of contract

Contract No: 20-278

A contract/lot is awarded: Yes

V.2 Award of contract

V.2.1) Date of conclusion of the contract

10/01/2022

V.2.2) Information about tenders

Number of tenders received: 2

Number of tenders received from SMEs: 2

Number of tenders received by electronic means: 2

The contract has been awarded to a group of economic operators: No

V.2.3) Name and address of the contractor

Brightsparks Agency Limited

York

YO31 7EB

UK

NUTS: UKE31

The contractor is an SME: Yes

V.2.4) Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot: : 1 000 000.00  GBP

V.2.5) Information about subcontracting

Section VI: Complementary information

VI.4) Procedures for review

VI.4.1) Review body

Rotherham Metropolitan Borough Council

Riverside House, Main Street

Rotherham

S60 1AW

UK

Internet address(es)

URL: https://www.rotherham.gov.uk/

VI.5) Date of dispatch of this notice

18/01/2022

Coding

Commodity categories

ID Title Parent category
79000000 Business services: law, marketing, consulting, recruitment, printing and security Other Services

Delivery locations

ID Description
100 UK - All

Alert region restrictions

The buyer has restricted the alert for this notice to suppliers based in the following regions.

ID Description
There are no alert restrictions for this notice.

About the buyer

Main contact:
angela-proc.wilson@rotherham.gov.uk
Admin contact:
N/a
Technical contact:
N/a
Other contact:
N/a

Further information

Date Details
No further information has been uploaded.

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