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Contract Award Notice

Provision of Viewing and Audience Appreciation Data Services

  • First published: 16 July 2015
  • Last modified: 16 July 2015
  • Version: N/A
  • Record interest

     

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To record your interest or obtain additional information or documents please find instructions within the Full Notice Text. (NOTE: Contract Award Notices and Prior Information Notices do not normally require a response)

Contents

Summary

OCID:
ocds-kuma6s-025169
Published by:
S4C
Authority ID:
AA0674
Publication date:
16 July 2015
Deadline date:
-
Notice type:
Contract Award Notice
Has documents:
No
Has SPD:
No
Has Carbon Reduction Plan:
N/A

Abstract

S4C is the only Welsh language television channel and one of the UK's five public service television broadcasters. It is an independent broadcasting authority established under the Broadcasting Act 1981, and regulated by the Communications Act 2003 and the Broadcasting Act 1990. S4C provides a broad range of high quality and diverse programming. The channel airs over 115 hours of Welsh language programming each week. In addition to the above the S4C programme content is available to watch live on the S4C website via broadband and the ‘Clic’ catch up service, via the BBC iPlayer and on YouView, Smart TVs, Sky, Freeview and many other platforms. S4C is uniquely funded through a mixture of grant in aid, commercial revenue and licence fee contribution from the BBC. In addition the BBC supplies ten hours a week of programming funded from the licence fee. S4C wishes to appoint a provider to recruit and administer a panel of members of the public to provide estimates of viewing and audience appreciation data in connection with the S4C programmes. The key elements of the services to be provided are: - The recruitment, management and administration of a panel of at least 1,500 adults made up of 750 Welsh speakers and 750 non-Welsh speakers. - All recruitment must be conducted bilingually in Welsh and English, with Welsh at first contact for Welsh speakers. - The panel members shall all be based in Wales, and the geographical and demographic representation of the panel should reflect that of Wales, with weighting to reflect either census populations or BARB Establishment Survey populations (to be discussed). - The delivery to S4C of a weekly survey capturing consumption of S4C programmes (time spent viewing S4C programmes) and the audience’s appreciation of S4C at a channel level as well as individual programme level. The appreciation indices (AI’s) will be scores out of 100, derived from a 10-point scale. S4C may specify specific questions which the successful tender shall include in the weekly survey. - The delivery to S4C of a general cross-channel appreciation survey once a month (channel appreciation score – up to 10 channels) - The delivery to S4C of a report regarding responses of the panel to supplementary questions once a month. S4C shall nominate the supplementary questions which shall be limited to 3 topics per month. - Each member of the panel shall be contacted bilingually or in the language of their choice, Welsh or English, and all communication & documentation shall be bilingual or in the language of the panellist’s choice. - Surveys shall be conducted in accordance with MRS best practice, no more than 70% shall be conducted online with at least 30% conducted by post. - All panel members shall be 16 years old or older and shall exclude individuals working in the media industry in Wales. - The successful tenderer shall ensure that at least one full time member of staff is a Welsh speaker to provide Welsh language services and deal with any questions or queries from panel members. - The organisation providing the service must abide by the MRS Code of Conduct in relation to the provision of these services to S4C. CPV: 79300000, 79310000.

Full notice text

CONTRACT AWARD NOTICE – OFFICIAL JOURNAL

Section I: Contracting Authority

I.1)

Name, Address and Contact Point(s)


S4C

Parc Ty Glas, Llanishen

Cardiff

CF14 5DU

UK

Carys Evans

+44 2920741227



s4c.cymru

http://www.sell2wales.gov.uk/search/Search_AuthProfile.aspx?ID=AA0674

I.2)

Type of contracting Authority and Main Activity or Activities

Unchecked box
Unchecked box
Unchecked box
Unchecked box
Checked box
Unchecked box
Unchecked box
Unchecked box
Unchecked box
Unchecked box
Unchecked box
Unchecked box
Unchecked box
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Checked box
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No

Section II: Object of the Contract

II.1)

Description

II.1.1)

Title attributed to the contract by the contracting authority

Provision of Viewing and Audience Appreciation Data Services

II.1.2(a))

Type of works contract

II.1.2(b))

Type of supplies contract

II.1.2(c))

Type of service contract

10

II.1.2)

Main site or location of works, place of delivery or performance

Wales


UKL

II.1.3)

This notice involves a framework agreement

Unchecked box
Unchecked box

II.1.4)

Short description of the contract or purchase(s)

S4C is the only Welsh language television channel and one of the UK's five public service television broadcasters. It is an independent broadcasting authority established under the Broadcasting Act 1981, and regulated by the Communications Act 2003 and the Broadcasting Act 1990.

S4C provides a broad range of high quality and diverse programming. The channel airs over 115 hours of Welsh language programming each week. In addition to the above the S4C programme content is available to watch live on the S4C website via broadband and the ‘Clic’ catch up service, via the BBC iPlayer and on YouView, Smart TVs, Sky, Freeview and many other platforms.

S4C is uniquely funded through a mixture of grant in aid, commercial revenue and licence fee contribution from the BBC. In addition the BBC supplies ten hours a week of programming funded from the licence fee.

S4C wishes to appoint a provider to recruit and administer a panel of members of the public to provide estimates of viewing and audience appreciation data in connection with the S4C programmes.

The key elements of the services to be provided are:

- The recruitment, management and administration of a panel of at least 1,500 adults made up of 750 Welsh speakers and 750 non-Welsh speakers.

- All recruitment must be conducted bilingually in Welsh and English, with Welsh at first contact for Welsh speakers.

- The panel members shall all be based in Wales, and the geographical and demographic representation of the panel should reflect that of Wales, with weighting to reflect either census populations or BARB Establishment Survey populations (to be discussed).

- The delivery to S4C of a weekly survey capturing consumption of S4C programmes (time spent viewing S4C programmes) and the audience’s appreciation of S4C at a channel level as well as individual programme level. The appreciation indices (AI’s) will be scores out of 100, derived from a 10-point scale. S4C may specify specific questions which the successful tender shall include in the weekly survey.

- The delivery to S4C of a general cross-channel appreciation survey once a month (channel appreciation score – up to 10 channels)

- The delivery to S4C of a report regarding responses of the panel to supplementary questions once a month. S4C shall nominate the supplementary questions which shall be limited to 3 topics per month.

- Each member of the panel shall be contacted bilingually or in the language of their choice, Welsh or English, and all communication & documentation shall be bilingual or in the language of the panellist’s choice.

- Surveys shall be conducted in accordance with MRS best practice, no more than 70% shall be conducted online with at least 30% conducted by post.

- All panel members shall be 16 years old or older and shall exclude individuals working in the media industry in Wales.

- The successful tenderer shall ensure that at least one full time member of staff is a Welsh speaker to provide Welsh language services and deal with any questions or queries from panel members.

- The organisation providing the service must abide by the MRS Code of Conduct in relation to the provision of these services to S4C.

II.1.5)

Common Procurement Vocabulary (CPV)

79300000
79310000

II.1.6)

Contract covered by the government procurement agreement (GPA)

Yes

II.2)

Total final value of the contract(s)

II.2.1)

Total final value of the contract(s)

 585000   GBP     

Section IV: Procedure

IV.1)

Type of procedure

IV.1.1)

Type of procedure

IV.2)

Award criteria

IV.2.1)

Award criteria

Unchecked box
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Cost 25
Methodologies for recruitment of a suitable panel and the proposed timeframe 20
Management and administration of the panel including the ability to provide quality, consistency and speed of response throughout the term 15
Methodologies for optimising response rates (incentives are part of this) and preventing and dealing with attrition rates in the panel 15
Reporting methods including any use of software to access data 15
An understanding of the television industry 5
Comments on the draft contract 5

IV.2.2)

An electronic auction has been used

No

IV.3)

Administrative information

IV.3.1)

File reference number attributed by the contracting authority

IV.3.2)

Previous publication(s) concerning the same contract

Other previous publications

Section V: Award of contract

V.1)

Date of contract award:

 16-04-2015

V.2)

Numbers of offers received:

3

V.3)

Name and address of economic operator to whom the contract has been awarded


Trp Research Ltd

Wellington House, Queen Street

Taunton

TA1 3UF

UK




V.4)

Information on value of contract

 500000 GBP   585000 GBP  3

V.5)

The contract is likely to be subcontracted

No

Short description of the value/proportion of the contract to be subcontracted

Section VI: Complementary Information

VI.1)

Contract related to a project and/or programme financed by community funds?

No



VI.2)

Additional Information

(WA Ref:25169)

VI.3)

Procedures for appeal

VI.3.1)

Body responsible for appeal procedures


S4C

S4C, Parc Ty Glas, Llanishen

Cardiff

CF14 5DU

UK

hotline@s4c.co.uk

+44 8706004141


Body responsible for mediation procedures










VI.3.2)

Lodging of appeals

S4C will despatch the decision award notice by email and will incorporate a minimum 10 calendar day standstill period from the date on which information regarding the decision regarding the contract is communicated to candidates. This period allows unsuccessful candidates to challenge the process before the contract is entered into. Deadline: 13/04/2015

VI.3.3)

Service from which information about the lodging of appeals may be obtained


S4C

S4C, Parc Ty Glas, Llanishen

Cardiff

CF14 5DU

UK

hotline@s4c.co.uk

+44 8706004141


VI.4)

Dispatch date of this Notice

 16-07-2015

Coding

Commodity categories

ID Title Parent category
79300000 Market and economic research; polling and statistics Business services: law, marketing, consulting, recruitment, printing and security
79310000 Market research services Market and economic research; polling and statistics

Delivery locations

ID Description
1017 Bridgend and Neath Port Talbot
1022 Cardiff and Vale of Glamorgan
1015 Central Valleys (Merthyr Tydfil, Rhondda Cynon Taf)
1013 Conwy and Denbighshire
1020 East Wales
1023 Flintshire and Wrexham
1016 Gwent Valleys (Torfaen, Blaenau Gwent, Caerphilly)
1012 Gwynedd
1011 Isle of Anglesey
1021 Monmouthshire and Newport
1024 Powys
1014 South West Wales (Carmarthenshire, Pembrokeshire, Ceredigion)
1018 Swansea
1000 WALES
1010 West Wales and The Valleys

Alert region restrictions

The buyer has restricted the alert for this notice to suppliers based in the following regions.

ID Description
There are no alert restrictions for this notice.

About the buyer

Main contact:
N/a
Admin contact:
N/a
Technical contact:
N/a
Other contact:
N/a

Further information

Date Details
No further information has been uploaded.

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