Contract notice
Section I: Contracting
authority
I.1) Name and addresses
British Tourist Authority
United Kingdom
151 Buckingham Palace Road
London
SW1W 9SZ
UK
Contact person: Darsej Gjakiu
Telephone: +44 2075781072
E-mail: darsej.gjakiu@visitbritain.org
NUTS: UKI
Internet address(es)
Main address: http://www.visitbritain.org
Address of the buyer profile: http://www.visitbritain.org
I.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge at:
https://www.delta-esourcing.com/tenders/UK-UK-London:-Advertising-and-marketing-services./3HM63KUEWK
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be sent electronically to:
https://www.delta-esourcing.com/tenders/UK-title/3HM63KUEWK
Tenders or requests to participate must be sent to the abovementioned address
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
Recreation, culture and religion
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
BTA1297 — SEO (Search Engine Optimization)
Reference number: BTA1297
II.1.2) Main CPV code
79340000
II.1.3) Type of contract
Services
II.1.4) Short description
Tender for the provision of undertaking search engine optimization and marketing for VisitBritain and VisitEngland websites.
II.1.5) Estimated total value
Value excluding VAT:
500 000.00
GBP
II.1.6) Information about lots
This contract is divided into lots:
No
II.2) Description
II.2.3) Place of performance
NUTS code:
UKI
Main site or place of performance:
London.
II.2.4) Description of the procurement
The purpose of this tender is to appoint a supplier that is able to undertake search engine optimisation and marketing for VisitBritain and VisitEngland websites, with the objectives of increasing VisitBritain/VisitEngland visibility and organic and paid traffic across search engines. This tender is run under an Open OJEU procedure and interested suppliers must complete the selection questionnaire and meet the minimum specified requirements as stated in the procurement documents.
II.2.5) Award criteria
Criteria below:
Quality criterion: Quality
/ Weighting: 70 %
Cost criterion: Price
/ Weighting: 30 %
II.2.6) Estimated value
Value excluding VAT:
500 000.00
GBP
II.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months: 48
This contract is subject to renewal: Yes
Description of renewals:
This contract will initially be for the duration of 1 year, with the option to extend for three further periods of 12 months each.
II.2.9) Information about the limits on the number of candidates to be invited
II.2.10) Information about variants
Variants will be accepted:
No
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
II.2.14) Additional information
This procurement process is being conducted in accordance with the open procedure. Suppliers need to meet the requirements as stated in the procurement documents. If you do not meet one or more of the minimum requirements for each selection criteria you will be excluded from this procurement process. If you pass all selection criteria your ITT Response will be fully scored and evaluated.
Section III: Legal, economic, financial and technical information
III.1) Conditions for participation
III.1.1) Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
List and brief description of conditions:
A selection questionnaire (SQ) must be completed and returned (via 'Delta-esourcing.com' portal) as part of the request to participate process. Any candidate found to be guilty of serious misrepresentation in proving false or inaccurate information may be declared ineligible and not selected to continue with the process.
III.1.2) Economic and financial standing
List and brief description of selection criteria:
A selection questionnaire (SQ) must be completed and returned (via 'Delta-esourcing.com' portal) as part of the request to participate process. Any candidate found to be guilty of serious misrepresentation in proving false or inaccurate information may be declared ineligible and not selected to continue with the process.
Minimum level(s) of standards required:
Minimum level(s) of standards possibly required: As stated in the SQ.
Minimum insurance levels: GBP 5 million PL and EL.
III.1.3) Technical and professional ability
List and brief description of selection criteria:
A selection questionnaire (SQ) must be completed and returned (via 'Delta-esourcing.com' portal) as part of the request to participate process. Any candidate found to be guilty of serious misrepresentation in proving false or inaccurate information may be declared ineligible and not selected to continue with the process.
Minimum level(s) of standards required:
Minimum level(s) of standards possibly required: As stated in the SQ.
III.2) Conditions related to the contract
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Open procedure
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
No
IV.2) Administrative information
IV.2.2) Time limit for receipt of tenders or requests to participate
Date:
06/08/2020
Local time: 12:00
IV.2.4) Languages in which tenders or requests to participate may be submitted
EN
IV.2.7) Conditions for opening of tenders
Date:
06/08/2020
Local time: 12:00
Section VI: Complementary information
VI.1) Information about recurrence
This is a recurrent procurement:
Yes
Estimated timing for further notices to be published:
June 2024
VI.3) Additional information
The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://www.delta-esourcing.com/tenders/UK-UK-London:-Advertising-and-marketing-services./3HM63KUEWK
To respond to this opportunity, please click here:
https://www.delta-esourcing.com/respond/3HM63KUEWK
GO Reference: GO-202072-PRO-16790506
VI.4) Procedures for review
VI.4.1) Review body
British Tourist Authority
151 Buckingham Palace Road
London
SW1W 9SZ
UK
E-mail: darsej.gjakiu@visitbritain.org
Internet address(es)
URL: http://www.visitbritain.org
VI.4.3) Review procedure
Precise information on deadline(s) for review procedures:
The BTA will incorporate a minimum 10 calendar day standstill period at the point that information on the award of the contract is communicated to tenderers. If an appeal regarding the award of contract has not been successfully resolved then the Public Contracts Regulations 2015 provide for aggrieved parties who have been harmed or are at risk of harm by breach of the rules to take action in the High Court. Any such action must be brought promptly (generally within 3 months).
VI.5) Date of dispatch of this notice
02/07/2020