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Contract Award Notice

Park Branding & Production Services

  • First published: 01 July 2025
  • Last modified: 01 July 2025
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To record your interest or obtain additional information or documents please find instructions within the Full Notice Text. (NOTE: Contract Award Notices and Prior Information Notices do not normally require a response)

Contents

Summary

OCID:
ocds-h6vhtk-042a33
Published by:
London Legacy Development Corporation
Authority ID:
AA20923
Publication date:
01 July 2025
Deadline date:
-
Notice type:
Contract Award Notice
Has documents:
No
Has SPD:
No
Has Carbon Reduction Plan:
N/A

Abstract

The scope of services encompasses pre-production, production, and supply of various materials, including event signage, park wayfinding, hoarding panels, ad-hoc signage, and physical branded assets. Additionally, the contract will provide for signage and branding installation and decommissioning services for park assets, and the development and maintenance of signage and branding assets for the London Stadium. Project management responsibilities lie with the service provider. However, there are a number of Key Performance Indicators (KPIs) that the service provider will need to meet.

We required a market that can provide Design and delivery for these services.

Total Value £4,000,000, with £1,200,000 committed spend from the budget over four years. This will be treated as Task-order based contract, with initial value as £0. This contract will be let for the benefit of the GLA Group.

Full notice text

Contract award notice

Results of the procurement procedure

Section I: Contracting entity

I.1) Name and addresses

London Legacy Development Corporation

5 Endeavour Square

London

E20 1JN

UK

Contact person: Fotis Bountalis

Telephone: +44 123456789

E-mail: Procurement@londonlegacy.co.uk

NUTS: UKI4

Internet address(es)

Main address: https://www.queenelizabetholympicpark.co.uk/

I.2) Joint procurement

The contract is awarded by a central purchasing body

I.4) Type of the contracting authority

Other: Regeneration

I.5) Main activity

Other: Regeneration

Section II: Object

II.1) Scope of the procurement

II.1.1) Title

Park Branding & Production Services

Reference number: PIP-221005-01

II.1.2) Main CPV code

79822500

 

II.1.3) Type of contract

Services

II.1.4) Short description

The scope of services encompasses pre-production, production, and supply of various materials, including event signage, park wayfinding, hoarding panels, ad-hoc signage, and physical branded assets. Additionally, the contract will provide for signage and branding installation and decommissioning services for park assets, and the development and maintenance of signage and branding assets for the London Stadium. Project management responsibilities lie with the service provider. However, there are a number of Key Performance Indicators (KPIs) that the service provider will need to meet.

We required a market that can provide Design and delivery for these services.

Total Value £4,000,000, with £1,200,000 committed spend from the budget over four years. This will be treated as Task-order based contract, with initial value as £0. This contract will be let for the benefit of the GLA Group.

II.1.6) Information about lots

This contract is divided into lots: No

II.1.7) Total value of the procurement

Value excluding VAT: 4 000 000.00  GBP

II.2) Description

II.2.3) Place of performance

NUTS code:

UKI4


Main site or place of performance:

Inner London – East

II.2.4) Description of the procurement

The scope of services encompasses pre-production, production, and supply of various materials, including event signage, park wayfinding, hoarding panels, ad-hoc signage, and physical branded assets.

Additionally, the contract will provide for signage and branding installation and decommissioning services for park assets, and the development and maintenance of signage and branding assets for the London Stadium. Project management responsibilities lie with the service provider. However, there are a number of Key Performance Indicators (KPIs) that the service provider will need to meet.

We require a market that can provide Design and delivery for these services. Total Value £4,000,000, with £1,200,000 committed spend from the budget over four years. This will be treated as Task-order based contract, with initial value as £0. This contract will be let for the benefit of the GLA Group.

II.2.5) Award criteria

Quality criterion: Previous Experience / Weighting: Gate Question

Quality criterion: Scenario Based 1: Major Event branding / Weighting: 10

Quality criterion: Scenario Based 2: Great Get together one day event: / Weighting: 10

Quality criterion: Scenario Based 3: Placemaking activations / Weighting: 10

Quality criterion: Supplier Performance / Weighting: 10

Quality criterion: Outline Strategy / Weighting: 5

Quality criterion: Managing Requests / Weighting: 5

Quality criterion: Responsible Procurement: Socio Economic / Weighting: 5

Quality criterion: Responsible Procurement: Sustainability / Weighting: 5

Cost criterion: Unit Rates / Weighting: 40

II.2.11) Information about options

Options: No

II.2.13) Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: No

II.2.14) Additional information

The value stated is for 4 years (96 months) with £1,200,000 committed spend from the budget over four years (Excluding VAT) and £2,800,000 non-committed spend from sponsorships over four years (Excluding VAT). The contract is let on Task order basis.

Section IV: Procedure

IV.1) Description

IV.1.1) Type of procedure

Open procedure - Accelerated procedure

Justification:

we will be using electronic portal for bids submission.

IV.1.8) Information about Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: No

IV.2) Administrative information

IV.2.1) Previous publication concerning this procedure

Notice number in the OJ S:

2024/S 000-037742

IV.2.9) Information about termination of call for competition in the form of a prior information notice

The contracting authority will not award any further contracts based on the above prior information notice

Section V: Award of contract

Contract No: PIP-221005-01

Title: Park Branding & Production Services

A contract/lot is awarded: Yes

V.2 Award of contract

V.2.1) Date of conclusion of the contract

30/03/2025

V.2.2) Information about tenders

Number of tenders received: 3

Number of tenders received from SMEs: 0

Number of tenders received from tenderers from EU Member States: 0

Number of tenders received from tenderers from non-EU Member States: 0

Number of tenders received by electronic means: 3

The contract has been awarded to a group of economic operators: No

V.2.3) Name and address of the contractor

WASSERMAN EMEA LLP

OC368517

10a Greencoat Place

London

SW1P 1PH

UK

NUTS: UKI6

The contractor is an SME: No

V.2.4) Information on value of the contract/lot (excluding VAT)

Initial estimated total value of the contract/lot:

Total value of the contract/lot: : 4 000 000.00  GBP

V.2.5) Information about subcontracting

Section VI: Complementary information

VI.3) Additional information

To view this notice, please click here:

https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=904658322 GO Reference: GO-2025624-PRO-31124848

VI.4) Procedures for review

VI.4.1) Review body

London Legacy Development Corporation

05 Endeavour Square

London

E20 1JN

UK

Telephone: +44 123456789

E-mail: Procurement@londonlegacy.co.uk

Internet address(es)

URL: https://www.queenelizabetholympicpark.co.uk/

VI.5) Date of dispatch of this notice

24/06/2025

Coding

Commodity categories

ID Title Parent category
79822500 Graphic design services Composition services

Delivery locations

ID Description
100 UK - All

Alert region restrictions

The buyer has restricted the alert for this notice to suppliers based in the following regions.

ID Description
There are no alert restrictions for this notice.

About the buyer

Main contact:
Procurement@londonlegacy.co.uk
Admin contact:
N/a
Technical contact:
N/a
Other contact:
N/a

Further information

Date Details
No further information has been uploaded.

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