Contract award notice
Results of the procurement procedure
Section I: Contracting
entity
I.1) Name and addresses
University of East Anglia
NR4 7TJ
Norwich
NR4 7TJ
UK
Contact person: Mike Howes
E-mail: Michael.howes@uea.ac.uk
NUTS: UKH
Internet address(es)
Main address: www.uea.ac.uk
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
Education
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
PURCON 817 — Outreach Marketing Partner
Reference number: PURCON 817
II.1.2) Main CPV code
79000000
II.1.3) Type of contract
Services
II.1.4) Short description
Lot 1: covers development of a platform that enables outreach interventions to happen repeatedly, outside of core events, i.e. Interventions not necessarily ran by a member of the outreach team; platform interventions could be led by a teacher or a student directly, at any time they require. Messaging of repeat interventions needs to be progressive, and such the platform developed needs to have age-appropriate messaging for a variety of audiences;
Lot 2: covers on-going marketing project support, including central and project specific support.
II.1.6) Information about lots
This contract is divided into lots:
Yes
II.1.7) Total value of the procurement
Value excluding VAT:
640 000.00
GBP
II.2) Description
Lot No: 1
II.2.1) Title
Gamification
II.2.2) Additional CPV code(s)
79000000
II.2.3) Place of performance
NUTS code:
UKH
Main site or place of performance:
II.2.4) Description of the procurement
Lot 1: covers development of a platform that enables outreach interventions to happen repeatedly, outside of core events, i.e. Interventions not necessarily ran by a member of the outreach team; platform interventions could be led by a teacher or a student directly, at any time they require. Messaging of repeat interventions needs to be progressive, and such the platform developed needs to have age-appropriate messaging for a variety of audiences.
II.2.5) Award criteria
Price
II.2.11) Information about options
Options:
Yes
Description of options:
2 x12-month extensions estimated at 100 000 GBP per year. Therefore 200 000 GBP.
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
II.2.14) Additional information
Lot No: 2
II.2.1) Title
Ongoing Marketing Project Support
II.2.2) Additional CPV code(s)
79000000
II.2.3) Place of performance
NUTS code:
UKH
Main site or place of performance:
II.2.4) Description of the procurement
Lot 2: covers on-going marketing project support, including central and project specific support. Central activities include strategic position, both to internal and external audiences as well top-level awareness and promotion. Project specific actives include, but are not limited to, the development of naming, sub-identities, promotional materials and project resources (I.e. workbooks, handouts, animations and presentations). Please note that this Lot relates specifically to the needs of the UEA outreach team, and not the wider strategic marketing activity of the university.
II.2.5) Award criteria
Price
II.2.11) Information about options
Options:
Yes
Description of options:
There are 2x12-month extensions available after the initial 36-month contract term.
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
II.2.14) Additional information
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Restricted procedure
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
No
Section V: Award of contract
Lot No: 1
Title: Gamification
A contract/lot is awarded:
Yes
V.2 Award of contract
V.2.1) Date of conclusion of the contract
30/05/2019
V.2.2) Information about tenders
Number of tenders received: 3
Number of tenders received from SMEs: 3
Number of tenders received from tenderers from EU Member States: 0
Number of tenders received from tenderers from non-EU Member States: 0
Number of tenders received by electronic means: 3
The contract has been awarded to a group of economic operators:
No
V.2.3) Name and address of the contractor
Bold Creative
Priors Barton
UK
NUTS: UK
The contractor is an SME:
Yes
V.2.4) Information on value of the contract/lot (excluding VAT)
Initial estimated total value of the contract/lot:
Total value of the contract/lot:
: 433 333.00
GBP
V.2.5) Information about subcontracting
Section V: Award of contract
Lot No: 2
Title: Ongoing Marketing Project Support
A contract/lot is awarded:
Yes
V.2 Award of contract
V.2.1) Date of conclusion of the contract
30/05/2019
V.2.2) Information about tenders
Number of tenders received: 3
Number of tenders received from SMEs: 3
Number of tenders received from tenderers from EU Member States: 0
Number of tenders received from tenderers from non-EU Member States: 0
Number of tenders received by electronic means: 3
The contract has been awarded to a group of economic operators:
No
V.2.3) Name and address of the contractor
Mammoth Design Consultants Ltd
Belfast
UK
NUTS: UK
The contractor is an SME:
Yes
V.2.4) Information on value of the contract/lot (excluding VAT)
Initial estimated total value of the contract/lot:
Total value of the contract/lot:
: 208 000.00
GBP
V.2.5) Information about subcontracting
Section VI: Complementary information
VI.4) Procedures for review
VI.4.1) Review body
Procurement Office
Norwich
UK
VI.4.3) Review procedure
Precise information on deadline(s) for review procedures:
VI.4.4) Service from which information about the review procedure may be obtained
University of East Anglia
NR4 7TJ
Norwich
NR4 7TJ
UK
E-mail: Michael.howes@uea.ac.uk
Internet address(es)
URL: www.uea.ac.uk
VI.5) Date of dispatch of this notice
18/06/2019