CONTRACT AWARD NOTICE – OFFICIAL JOURNAL
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Section I: Contracting Authority
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I.1)
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Name, Address and Contact Point(s)
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University of Bradford |
Richmond Building, Richmond Road |
Bradford |
BD1 7DP |
UK |
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+44 1274233063 |
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http://bradford.g2b.info
www.brad.ac.uk
www.delta-esourcing.com
www.delta-esourcing.com
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I.2)
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Type of contracting Authority and Main Activity or Activities
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No |
Section II: Object of the Contract
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II.1)
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Description
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II.1.1)
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Title attributed to the contract by the contracting authority
0454 Creative Design and Marketing Planning Services.
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II.1.2(a))
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Type of works contract
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II.1.2(b))
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Type of supplies contract
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II.1.2(c))
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Type of service contract27 Yes |
II.1.2)
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Main site or location of works, place of delivery or performance
UKE41 |
II.1.3)
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This notice involves a framework agreement
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II.1.4)
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Short description of the contract or purchase(s)
Marketing services. Creative Development and Marketing Planning Services, comprising the following:
— Management and co-ordination of specific campaigns relating to the recruitment of UOB students;
— Creative service for both print and online advertising;
— Innovative and cost effective campaigns;
— Evidence of the return on investment of campaigns undertaken;
— Copy writing service;
— Develop staff knowledge;
— Management, research and creative support to the UOB;
— Accurate information relating to educational marketing;
— Marketing and planning support.
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II.1.5)
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Common Procurement Vocabulary (CPV)
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79342000 |
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II.1.6)
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Contract covered by the government procurement agreement (GPA) No |
II.2)
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Total final value of the contract(s)
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II.2.1)
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Total final value of the contract(s)
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Section IV: Procedure
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IV.1)
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Type of procedure
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IV.1.1)
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Type of procedure |
IV.2)
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Award criteria
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IV.2.1)
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Award criteria
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Demonstrable understanding of UOB requirements, it's position in the HE sector and its target audience |
30 |
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Demonstrable ability to provide a complete creative service including evidence of effective ROI measures for campaigns (case studies) |
20 |
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Provision of dedicated staff structure |
15 |
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Price |
15 |
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Demonstrable ability to provide management, research and creative support to UOB's Director of External Affairs |
5 |
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Commitment to continuous improvement of staff knowledge and ability to suggest innovative solutions |
5 |
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Quality of Systems |
10 |
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IV.2.2)
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An electronic auction has been used No
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IV.3)
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Administrative information
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IV.3.1)
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File reference number attributed by the contracting authority
0454-CDM-T14
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IV.3.2)
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Previous publication(s) concerning the same contract
Other previous publications
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Section V: Award of contract
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0454-CDM-T14 |
V.1)
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Date of contract award: 13-3-2015 |
V.2)
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Numbers of offers received:5 |
V.3)
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Name and address of economic operator to whom the contract has been awarded
PS London Ltd |
Angel Wharf, 53 Eagle Wharf Road |
London |
N1 7ER |
UK |
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+44 2073756450 |
www.pslondon.co.uk |
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V.4)
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Information on value of contract36 |
V.5)
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The contract is likely to be subcontracted No
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Short description of the value/proportion of the contract to be subcontracted
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Section VI: Complementary Information
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VI.1)
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Contract related to a project and/or programme financed by community funds? No
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VI.2)
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Additional Information
To view this notice, please click here:
https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=138549982
GO Reference: GO-2015325-PRO-6470318.
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VI.3)
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Procedures for appeal
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VI.3.1)
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Body responsible for appeal procedures
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Body responsible for mediation procedures
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VI.3.2)
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Lodging of appeals
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VI.3.3)
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Service from which information about the lodging of appeals may be obtained
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VI.4)
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Dispatch date of this Notice 25-03-2015 |