Contract award notice – utilities
Section I: Contracting
entity
I.1) Name and addresses
Tyne and Wear PTE (t/a Nexus)
33, St James' Boulevard
Newcastle upon Tyne
NE1 4AX
UK
Contact person: Corporate Procurement
Telephone: +44 1912033446
E-mail: tenders@nexus.org.uk
NUTS: UKC2
Internet address(es)
Main address: www.nexus.org.uk
Address of the buyer profile: www.nepo.org
I.6) Main activity
Urban railway, tramway, trolleybus or bus services
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
MET19/13 Media Buying for Tyne and Wear Metro
Reference number: MET19/13
II.1.2) Main CPV code
79340000
II.1.3) Type of contract
Services
II.1.4) Short description
Nexus wish to appoint a supplier to work with Tyne and Wear Metro to achieve best value in media buying and advise on appropriate media channels. Media should positively impact on the Metro brand and increase metro revenue and patronage. Requirements will be briefed according to campaign and defined target market. Key target markets include family, leisure, student and commuter.
II.1.6) Information about lots
This contract is divided into lots:
No
II.1.7) Total value of the procurement
Lowest offer:
/ Highest offer:
II.2) Description
II.2.2) Additional CPV code(s)
79341000
79341100
79341200
79341400
II.2.3) Place of performance
NUTS code:
UKC
II.2.4) Description of the procurement
Nexus wish to appoint a supplier to work with Tyne and Wear Metro to achieve best value in media buying and advise on appropriate media channels.
II.2.5) Award criteria
Quality criterion: Tenderer’s response to the scenario detailed in Section 3.8 of the ITT document including demonstrating knowledge of the local media market, creativity and innovation.
/ Weighting: 45
Quality criterion: Tenderers must detail how they plan to deliver the annual marketing activity required as detailed in Section 4.
/ Weighting: 15
Quality criterion: Information regarding the performance of our campaigns which your organisation would provide, include examples.
/ Weighting: 20
Quality criterion: How the tenderer can add value for Nexus, include examples.
/ Weighting: 10
Quality criterion: The approach to negotiating with media owners to ensure the best deal, provide examples.
/ Weighting: 5
Quality criterion: Response times for short notice media space.
/ Weighting: 5
Price
/ Weighting:
0
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Restricted procedure
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
No
IV.2) Administrative information
IV.2.1) Previous publication concerning this procedure
Notice number in the OJ S:
2019/S 210-514450
Section V: Award of contract
Contract No: 1
Title: MET19/13 Media Buying for Tyne and Wear Metro
A contract/lot is awarded:
Yes
V.2 Award of contract
V.2.1) Date of conclusion of the contract
10/03/2020
V.2.2) Information about tenders
Number of tenders received: 3
The contract has been awarded to a group of economic operators:
No
V.2.3) Name and address of the contractor
MediaCom Edinburgh
Edinburgh
UK
NUTS: UKM75
The contractor is an SME:
Yes
V.2.5) Information about subcontracting
Section VI: Complementary information
VI.4) Procedures for review
VI.5) Date of dispatch of this notice
25/03/2020