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Contract Award Notice

Creative Services Framework

  • First published: 13 March 2026
  • Last modified: 13 March 2026
  • Version: N/A
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To record your interest or obtain additional information or documents please find instructions within the Full Notice Text. (NOTE: Contract Award Notices and Prior Information Notices do not normally require a response)

Contents

Summary

OCID:
Published by:
Network Rail Infrastructure Ltd
Authority ID:
AA73642
Publication date:
13 March 2026
Deadline date:
-
Notice type:
Contract Award Notice
Has documents:
No
Has SPD:
No
Has Carbon Reduction Plan:
N/A

Abstract

Network Rail identified a requirement to put in place a framework agreement for the provision of creative and strategic solutions to communicate national, regional, internal, and external messages.

The Framework Agreement contains two lots:

• Lot 1 – Strategic and Campaign Services

• Lot 2 – Creative and Production Services

Suppliers will deliver creative solutions to communicate national, regional, internal, and external messages.

Full notice text

Contract award notice

Results of the procurement procedure

Section I: Contracting entity

I.1) Name and addresses

Network Rail Infrastructure Ltd

Waterloo General Offices

London

SE1 8SW

UK

Telephone: +44 1908781000

E-mail: Dylan.White@networkrail.co.uk

NUTS: UK

Internet address(es)

Main address: https://www.networkrail.co.uk

I.4) Type of the contracting authority

Body governed by public law

I.5) Main activity

Other: Railway Services

Section II: Object

II.1) Scope of the procurement

II.1.1) Title

Creative Services Framework

II.1.2) Main CPV code

79340000

 

II.1.3) Type of contract

Services

II.1.4) Short description

Network Rail identified a requirement to put in place a framework agreement for the provision of creative and strategic solutions to communicate national, regional, internal, and external messages.

The Framework Agreement contains two lots:

• Lot 1 – Strategic and Campaign Services

• Lot 2 – Creative and Production Services

Suppliers will deliver creative solutions to communicate national, regional, internal, and external messages.

II.1.6) Information about lots

This contract is divided into lots: Yes

II.1.7) Total value of the procurement

Value excluding VAT: 23 000 000.00  GBP

II.2) Description

Lot No: 1

II.2.1) Title

Lot 1 – Strategic planning and campaigns services

II.2.2) Additional CPV code(s)

79340000

II.2.3) Place of performance

NUTS code:

UK

II.2.4) Description of the procurement

Lot 1 Suppliers shall provide a strategy for a project, from the initial brief, produce the relevant creative outputs and deliver the project communications for internal and external activity.

II.2.5) Award criteria

Price

II.2.11) Information about options

Options: No

II.2.13) Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: No

Lot No: 2

II.2.1) Title

Lot 2 – Creative design, production, and activation services

II.2.2) Additional CPV code(s)

79340000

II.2.3) Place of performance

NUTS code:

UK

II.2.4) Description of the procurement

Lot 2 Suppliers will provide creative design, production, and activation services for internal and external activity which do not require a strategic approach or fully integrated communications.

II.2.5) Award criteria

Price

II.2.11) Information about options

Options: No

II.2.13) Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: No

Section IV: Procedure

IV.1) Description

IV.1.1) Type of procedure

Competitive procedure with negotiation

IV.1.3) Information about a framework agreement or a dynamic purchasing system

The procurement involves the establishment of a framework agreement

IV.1.8) Information about Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: Yes

IV.2) Administrative information

IV.2.1) Previous publication concerning this procedure

Notice number in the OJ S:

2024/S 000-030511

Section V: Award of contract

Lot No: 1

Contract No: ecm_50336

Title: Lot 1 Creative Services Framework

A contract/lot is awarded: Yes

V.2 Award of contract

V.2.1) Date of conclusion of the contract

20/02/2026

V.2.2) Information about tenders

Number of tenders received: 8

The contract has been awarded to a group of economic operators: No

V.2.3) Name and address of the contractor

23RED LIMITED

London

UK

NUTS: UK

The contractor is an SME: No

V.2.4) Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot: : 13 000 000.00  GBP

V.2.5) Information about subcontracting

Section V: Award of contract

Lot No: 1

Contract No: ecm_50337

Title: Lot 1 Creative Services Framework

A contract/lot is awarded: Yes

V.2 Award of contract

V.2.1) Date of conclusion of the contract

20/02/2026

V.2.2) Information about tenders

Number of tenders received: 8

The contract has been awarded to a group of economic operators: No

V.2.3) Name and address of the contractor

ELEVEN MARKETING & COMMUNICATIONS LTD

Nantwich

UK

NUTS: UK

The contractor is an SME: Yes

V.2.4) Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot: : 13 000 000.00  GBP

V.2.5) Information about subcontracting

Section V: Award of contract

Lot No: 1

Contract No: ecm_50338

Title: Lot 1 Creative Services Framework

A contract/lot is awarded: Yes

V.2 Award of contract

V.2.1) Date of conclusion of the contract

20/02/2026

V.2.2) Information about tenders

Number of tenders received: 8

The contract has been awarded to a group of economic operators: No

V.2.3) Name and address of the contractor

STORYCATCHERS LIMITED

Worksop

UK

NUTS: UK

The contractor is an SME: Yes

V.2.4) Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot: : 13 000 000.00  GBP

V.2.5) Information about subcontracting

Section V: Award of contract

Lot No: 1

Contract No: ecm_50339

Title: Lot 1 Creative Services Framework

A contract/lot is awarded: Yes

V.2 Award of contract

V.2.1) Date of conclusion of the contract

23/02/2026

V.2.2) Information about tenders

Number of tenders received: 8

The contract has been awarded to a group of economic operators: No

V.2.3) Name and address of the contractor

THE LEITH AGENCY LIMITED

Edinburgh

UK

NUTS: UK

The contractor is an SME: No

V.2.4) Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot: : 13 000 000.00  GBP

V.2.5) Information about subcontracting

Section V: Award of contract

Lot No: 2

Contract No: ecm_50340

Title: Lot 2 Creative Services Framework

A contract/lot is awarded: Yes

V.2 Award of contract

V.2.1) Date of conclusion of the contract

20/02/2026

V.2.2) Information about tenders

Number of tenders received: 8

The contract has been awarded to a group of economic operators: No

V.2.3) Name and address of the contractor

ALLIED PUBLICITY SERVICES (MANCHESTER) LIMITED

Stockport

UK

NUTS: UK

The contractor is an SME: No

V.2.4) Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot: : 10 000 000.00  GBP

V.2.5) Information about subcontracting

Section V: Award of contract

Lot No: 2

Contract No: ecm_50341

Title: Lot 2 Creative Services Contract

A contract/lot is awarded: Yes

V.2 Award of contract

V.2.1) Date of conclusion of the contract

20/02/2026

V.2.2) Information about tenders

Number of tenders received: 8

The contract has been awarded to a group of economic operators: No

V.2.3) Name and address of the contractor

STRATOS CREATIVE LIMITED

Leighton Buzzard

UK

NUTS: UK

The contractor is an SME: Yes

V.2.4) Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot: : 10 000 000.00  GBP

V.2.5) Information about subcontracting

Section V: Award of contract

Lot No: 2

Contract No: ecm_50342

Title: Lot 2 Creative Services Framework

A contract/lot is awarded: Yes

V.2 Award of contract

V.2.1) Date of conclusion of the contract

20/02/2026

V.2.2) Information about tenders

Number of tenders received: 8

The contract has been awarded to a group of economic operators: No

V.2.3) Name and address of the contractor

MATRIX GRAPHICS LIMITED

Birmingham

UK

NUTS: UK

The contractor is an SME: Yes

V.2.4) Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot: : 10 000 000.00  GBP

V.2.5) Information about subcontracting

Section V: Award of contract

Lot No: 2

Contract No: ecm_50343

Title: Lot 2 Creative Services Framework

A contract/lot is awarded: Yes

V.2 Award of contract

V.2.1) Date of conclusion of the contract

20/02/2026

V.2.2) Information about tenders

Number of tenders received: 8

The contract has been awarded to a group of economic operators: No

V.2.3) Name and address of the contractor

CREATIVE TRIANGLE LIMITED

Leicester

UK

NUTS: UK

The contractor is an SME: Yes

V.2.4) Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot: : 10 000 000.00  GBP

V.2.5) Information about subcontracting

Section VI: Complementary information

VI.4) Procedures for review

VI.4.1) Review body

Network Rail Infrastructure Limited

Waterloo General Office

London

SE1 8SW

UK

VI.4.2) Body responsible for mediation procedures

High Court

The Strand

London

WCA 2LL

UK

VI.4.4) Service from which information about the review procedure may be obtained

High Court

The Strand

London

WCA 2LL

UK

VI.5) Date of dispatch of this notice

12/03/2026

Coding

Commodity categories

ID Title Parent category
79340000 Advertising and marketing services Market and economic research; polling and statistics

Delivery locations

ID Description
100 UK - All

Alert region restrictions

The buyer has restricted the alert for this notice to suppliers based in the following regions.

ID Description
There are no alert restrictions for this notice.

About the buyer

Main contact:
Dylan.White@networkrail.co.uk
Admin contact:
N/a
Technical contact:
N/a
Other contact:
N/a

Further information

Date Details
No further information has been uploaded.

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