Contract notice
Section I: Contracting
authority
I.1) Name and addresses
York St John University
Finance Department, Lord Mayor's Walk
York
YO31 7EX
UK
Contact person: Paul Revell
Telephone: +44 07976436258
E-mail: p.revell@yorksj.ac.uk
NUTS: UKE21
Internet address(es)
Main address: www.yorksj.ac.uk
I.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge at:
https://www.delta-esourcing.com/tenders/UK-UK-York:-Marketing-services./2ESR5RY423
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be sent to the abovementioned address
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
Education
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
Marketing Agency Services
II.1.2) Main CPV code
79342000
II.1.3) Type of contract
Services
II.1.4) Short description
The University is seeking to appoint a suitably qualified marketing agency or agencies to undertake the provision of effective marketing agency services.
II.1.5) Estimated total value
Value excluding VAT:
300 000.00
GBP
II.1.6) Information about lots
This contract is divided into lots:
Yes
Tenders may be submitted for all lots
Maximum number of lots that may be awarded to one tenderer: 2
II.2) Description
Lot No: 1
II.2.1) Title
YSJU Marketing Agency Services ITT - Overall marketing campaign activity
II.2.2) Additional CPV code(s)
79342000
II.2.3) Place of performance
NUTS code:
UKE21
Main site or place of performance:
York
II.2.4) Description of the procurement
Digital advertising such as Google pay per click (PPC) search, programmatic banners, social media, geo targeted ads and sponsored content Video on demand (VOD) advertising
Audio advertising on channels such as Spotify and DAX
Print advertising where required (however, we anticipate that this would limited if at all)
Innovative test and learn activity
II.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6) Estimated value
Value excluding VAT:
200 000.00
GBP
II.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months: 36
This contract is subject to renewal: No
II.2.9) Information about the limits on the number of candidates to be invited
II.2.10) Information about variants
Variants will be accepted:
Yes
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
II.2.14) Additional information
To respond to this opportunity please click here: https://neupc.delta-esourcing.com/respond/2ESR5RY423
Lot No: 2
II.2.1) Title
YSJU Marketing Agency Services - Specialist outdoor print and digital marketing
II.2.2) Additional CPV code(s)
79342000
II.2.3) Place of performance
NUTS code:
UKE21
Main site or place of performance:
York
II.2.4) Description of the procurement
We require specific knowledge of the geographical areas we are targeting (York, Leeds, Bradford, Wakefield, Newcastle, Sunderland, Northumberland, Teesside, Darlington, Durham, Sheffield, Doncaster, Malton, Driffield, Scarborough).
This outdoor marketing activity could include:
Supermarket and shopping centre advertising
Bus and bus stop advertising
Railway station and city centre advertising
Other outdoor advertising locations
Innovative test and learn activity
II.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6) Estimated value
Value excluding VAT:
100 000.00
GBP
II.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months: 36
This contract is subject to renewal: No
II.2.9) Information about the limits on the number of candidates to be invited
II.2.10) Information about variants
Variants will be accepted:
Yes
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
II.2.14) Additional information
To respond to this opportunity please click here: https://neupc.delta-esourcing.com/respond/V953QT487M
Section III: Legal, economic, financial and technical information
III.1) Conditions for participation
III.1.1) Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
List and brief description of conditions:
As described in tender documents
III.1.2) Economic and financial standing
Selection criteria as stated in the procurement documents
III.1.3) Technical and professional ability
Selection criteria as stated in the procurement documents
III.2) Conditions related to the contract
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Open procedure
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
Yes
IV.2) Administrative information
IV.2.1) Previous publication concerning this procedure
Notice number in the OJ S:
2018/S 000-000000
IV.2.2) Time limit for receipt of tenders or requests to participate
Date:
29/10/2021
Local time: 17:00
IV.2.4) Languages in which tenders or requests to participate may be submitted
EN
IV.2.6) Minimum time frame during which the tenderer must maintain the tender
Tender must be valid until:
29/04/2022
IV.2.7) Conditions for opening of tenders
Date:
29/10/2021
Local time: 17:00
Place:
York, England
Section VI: Complementary information
VI.1) Information about recurrence
This is a recurrent procurement:
No
VI.2) Information about electronic workflows
Electronic ordering will be used
Electronic invoicing will be accepted
Electronic payment will be used
VI.3) Additional information
The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://neupc.delta-esourcing.com/tenders/UK-UK-York:-Marketing-services./2ESR5RY423
To respond to this opportunity, please click here:
https://neupc.delta-esourcing.com/respond/2ESR5RY423
GO Reference: GO-2021104-PRO-19012969
VI.4) Procedures for review
VI.4.1) Review body
York St John University
Lord Mayors Walk
York
YO31 7EX
UK
Telephone: +44 1904876611
VI.4.4) Service from which information about the review procedure may be obtained
York St John University
Lord Mayors Walk
York
YO31 7EX
UK
Telephone: +44 1904876611
VI.5) Date of dispatch of this notice
04/10/2021