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UK6

Marketing Services

  • First published: 23 October 2026
  • Last modified: 23 October 2026
  • Version: N/A
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The buyer is not using this website to administer the notice.

To record your interest or obtain additional information or documents please find instructions within the Full Notice Text. (NOTE: Contract Award Notices and Prior Information Notices do not normally require a response)

This is an amendment notice, there is a full version which may contain postbox and other relevant documents.

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Contents

Summary

OCID:
ocds-h6vhtk-05efd7
Published by:
Transport for Wales (TFW)
Authority ID:
AA50685
Publication date:
23 October 2026
Deadline date:
-
Notice type:
UK6
Has documents:
No
Has SPD:
No
Has Carbon Reduction Plan:
N/A

Abstract

Transport for Wales (TfW) has procured a Marketing Services Multi Lot Framework that will enable us to continue building and establishing our accessible, bilingual, distinctive and multimodal brand at a pivotal point in our development.The procurement is structured into four distinct lots, each covering a specialist area of marketing delivery- Lot 1 Digital and Performance Marketing- Lot 2 Marketing Effectiveness and Evaluation- Lot 3 Creative and Advertising Campaigns- Lot 4 Events, Experiential and Brand Activation

Full notice text

Scope

Procurement reference

C001314.00

Procurement description

Transport for Wales (TfW) has procured a Marketing Services Multi Lot Framework that will enable us to continue building and establishing our accessible, bilingual, distinctive and multimodal brand at a pivotal point in our development.

The procurement is structured into four distinct lots, each covering a specialist area of marketing delivery

- Lot 1 Digital and Performance Marketing

- Lot 2 Marketing Effectiveness and Evaluation

- Lot 3 Creative and Advertising Campaigns

- Lot 4 Events, Experiential and Brand Activation

Is a framework being established?

Yes

Contracting authority

Transport for Wales (TFW)

Identification register:

  • GB-PPON

Address 1: 3 Llys Cadwyn

Town/City: Pontypridd

Postcode: CF37 4TH

Country: United Kingdom

Website: https://tfw.my.site.com/s/Welcome

Public Procurement Organisation Number: PPHD-4211-XYXJ

NUTS code: UKL15

Contact name: Samara-Jade Owen

Email: procurement@tfw.wales

Organisation type: Public authority - sub-central government

Devolved regulations that apply: Wales

Supplier

Liberty Marketing Ltd

Identification register:

  • GB-PPON

Address 1: Unit 1 & 2 Purbeck House Cardiff Business Park

Town/City: Cardiff

Postcode: CF14 5GJ

Country: United Kingdom

Public Procurement Organisation Number: PDWD-8924-ZNTL

NUTS code: UKL22

Email: info@libertymarketing.co.uk

Type:

  • SME

Connected people/organisations

Gareth Morgan, 64 Millrace Close, Cardiff, CF14 0UQ, United Kingdom

Person with significant control for individual

October 1980

Spindogs Ltd

Identification register:

  • GB-PPON

Address 1: Unit 3 Sovereign Quay

Town/City: Cardiff

Postcode: CF10 5SF

Country: United Kingdom

Public Procurement Organisation Number: PHXX-7511-VZPL

NUTS code: UKL22

Email: bd@spindogs.com

Type:

  • SME

Connected people/organisations

N/A

Ebiquity Associates Limited

Identification register:

  • GB-PPON

Address 1: Chapter House

Town/City: London

Postcode: N1 6DZ

Country: United Kingdom

Public Procurement Organisation Number: PNXC-5388-BNQH

NUTS code: UKI41

Email: accounts@ebiquity.com

Type:

  • SME

Connected people/organisations

Name: Ebiquity PLC

Company House Number: 03967525

Organisation Type: Parent or subsidiary company

Registered address: Chapter House, London, N1 6DZ, United Kingdom

Postal address: Chapter House, London, N1 6DZ, United Kingdom

Golley Slater Group Limited

Identification register:

  • GB-PPON

Address 1: Wharton Place, 13 Wharton Street

Town/City: Cardiff

Postcode: Cf10 1GS

Country: United Kingdom

Public Procurement Organisation Number: PWXT-4982-RRTN

NUTS code: UKL22

Email: jrobertson@golleyslater.co.uk

Type:

  • SME

Connected people/organisations

N/A

Four Agency Worldwide Limited

Identification register:

  • GB-PPON

Address 1: The Hickman Building, 2 Whitechapel Road

Town/City: London

Postcode: E1 1FX

Country: United Kingdom

Public Procurement Organisation Number: PZZD-2863-BGQX

NUTS code: UKI42

Email: Tenders@four.agency

Type:

  • Large

Connected people/organisations

Name: FCG Worldwide Limited

Company House Number: 09647432

Organisation Type: Registered company

Control Condition: Owns shares; Has voting rights

Registered legal form and law: Limited Company Companies Act 2006

Registered date: 06 April 2016

Registration authority: Companies house

Registered address: The Hickman Building, 2 Whitechapel Road, Greater London, E1 1FX,

United Kingdom

Postal address: The Hickman Building, 2 Whitechapel Road, Greater London, E1 1FX, United

Kingdom

Group 7 Events Limited

Identification register:

  • GB-PPON

Address 1: 97 Park Lane

Town/City: London

Postcode: W1K 7TG

Country: United Kingdom

Public Procurement Organisation Number: PDYY-4497-NBHP

NUTS code: UKI32

Email: angelee@sevenevents.co.uk

Type:

  • SME

Connected people/organisations

N/A

Procedure

Procedure type

Competitive flexible procedure

Contract

Marketing Services - Lot 1

ID: 1

Status: Pending

Related lots

1

Date the contract will be signed (estimated)

23 November 2026, 23:59PM

Value

12000000.00 GBP Excluding VAT

14400000.00 GBP Including VAT

Main category

Services

CPV classifications

  • 79342000 - Marketing services

Delivery regions

  • UK - United Kingdom

Is the total value above threshold?

Above threshold

Contract dates (estimated)

27 November 2026, 00:00AM to 26 November 2030, 23:59PM

Suppliers

  • GB-PPON-PDWD-8924-ZNTL
  • GB-PPON-PHXX-7511-VZPL

Marketing Services - Lot 2

ID: 2

Status: Pending

Related lots

2

Date the contract will be signed (estimated)

23 November 2026, 23:59PM

Value

600000.00 GBP Excluding VAT

720000.00 GBP Including VAT

Main category

Services

CPV classifications

  • 79342000 - Marketing services

Delivery regions

  • UK - United Kingdom

Is the total value above threshold?

Above threshold

Contract dates (estimated)

27 November 2026, 00:00AM to 26 November 2030, 23:59PM

Suppliers

  • GB-PPON-PNXC-5388-BNQH

Marketing Services - Lot 3

ID: 3

Status: Pending

Related lots

3

Date the contract will be signed (estimated)

23 November 2026, 23:59PM

Value

12000000.00 GBP Excluding VAT

14400000.00 GBP Including VAT

Main category

Services

CPV classifications

  • 79342000 - Marketing services

Delivery regions

  • UK - United Kingdom

Is the total value above threshold?

Above threshold

Contract dates (estimated)

27 November 2026, 00:00AM to 26 November 2030, 23:59PM

Suppliers

  • GB-PPON-PWXT-4982-RRTN
  • GB-PPON-PZZD-2863-BGQX

Marketing Services - Lot 4

ID: 4

Status: Pending

Related lots

4

Date the contract will be signed (estimated)

23 November 2026, 23:59PM

Value

200000.00 GBP Excluding VAT

240000.00 GBP Including VAT

Main category

Services

CPV classifications

  • 79342000 - Marketing services

Delivery regions

  • UK - United Kingdom

Is the total value above threshold?

Above threshold

Contract dates (estimated)

27 November 2026, 00:00AM to 26 November 2030, 23:59PM

Suppliers

  • GB-PPON-PDYY-4497-NBHP

Coding

Commodity categories

ID Title Parent category
79342000 Marketing services Advertising and marketing services

Delivery locations

ID Description
100 UK - All

Alert region restrictions

The buyer has restricted the alert for this notice to suppliers based in the following regions.

ID Description
There are no alert restrictions for this notice.

About the buyer

Main contact:
N/a
Admin contact:
N/a
Technical contact:
N/a
Other contact:
N/a

Further information

Date Details
No further information has been uploaded.

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