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Contract Award Notice

Media Planning, Buying and Associated Services

  • First published: 30 September 2019
  • Last modified: 30 September 2019
  • Version: N/A
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To record your interest or obtain additional information or documents please find instructions within the Full Notice Text. (NOTE: Contract Award Notices and Prior Information Notices do not normally require a response)

Contents

Summary

OCID:
Published by:
Scottish Government
Authority ID:
AA26920
Publication date:
30 September 2019
Deadline date:
-
Notice type:
Contract Award Notice
Has documents:
No
Has SPD:
No
Has Carbon Reduction Plan:
N/A

Abstract

The framework will cover the provision of media planning and buying, for the booking of advertisements to run in Scotland, UK and Ireland and Overseas, in support of activities including, but not restricted to, social advertising, public information (including access to services) and revenue generating promotion.

The purpose of this agreement is to provide the Scottish Public Sector with a new, open and transparent approach to media planning, buying and associated services, with the contractors providing the best possible outcomes for media campaigns.

Full notice text

Contract award notice

Results of the procurement procedure

Section I: Contracting entity

I.1) Name and addresses

Scottish Government

Victoria Quay, Leith

Edinburgh

EH6 6QQ

UK

Contact person: Paul Brydon

Telephone: +44 1312443718

E-mail: paul.brydon@gov.scot

NUTS: UKM

Internet address(es)

Main address: http://www.scotland.gov.uk

Address of the buyer profile: https://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA10482

I.2) Joint procurement

The contract is awarded by a central purchasing body

I.4) Type of the contracting authority

Ministry or any other national or federal authority, including their regional or local subdivisions

I.5) Main activity

General public services

Section II: Object

II.1) Scope of the procurement

II.1.1) Title

Media Planning, Buying and Associated Services

Reference number: SP-18-007

II.1.2) Main CPV code

79341000

 

II.1.3) Type of contract

Services

II.1.4) Short description

The framework will cover the provision of media planning and buying, for the booking of advertisements to run in Scotland, UK and Ireland and Overseas, in support of activities including, but not restricted to, social advertising, public information (including access to services) and revenue generating promotion.

The purpose of this agreement is to provide the Scottish Public Sector with a new, open and transparent approach to media planning, buying and associated services, with the contractors providing the best possible outcomes for media campaigns.

II.1.6) Information about lots

This contract is divided into lots: Yes

II.1.7) Total value of the procurement

Value excluding VAT: 60 000 000.00  GBP

II.2) Description

Lot No: 1

II.2.1) Title

Media Planning, Buying and Associated Services (UK and Overseas)

II.2.2) Additional CPV code(s)

79341000

II.2.3) Place of performance

NUTS code:

UKM

II.2.4) Description of the procurement

The framework will cover the provision of media planning and buying, for the booking of advertisements to run in Scotland, UK and Ireland and Overseas, in support of activities including, but not restricted to, social advertising, public information (including access to services) and revenue generating promotion.

The purpose of this agreement is to provide the Scottish Public Sector with a new, open and transparent approach to media planning, buying and associated services, with the contractors providing the best possible outcomes for media campaigns.

II.2.5) Award criteria

Quality criterion: Quality / Weighting: 70

Price / Weighting:  30

II.2.11) Information about options

Options: No

II.2.13) Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: No

Lot No: 2

II.2.1) Title

International Media Planning, Buying and Associated Services

II.2.2) Additional CPV code(s)

79341000

II.2.3) Place of performance

NUTS code:

UKM

II.2.4) Description of the procurement

International media planning, buying and associated services. The International agreement will cover the provision of overseas media advertising, for adverts/creative content purchased and placed ‘in country’. International campaigns may require multiple regional market implementation by regional offices in North America, Europe, Middle East, Australia and Asia, and any such other territories as identified by the framework public body.

II.2.5) Award criteria

Quality criterion: Quality / Weighting: 70

Price / Weighting:  30

II.2.11) Information about options

Options: No

II.2.13) Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: No

Section IV: Procedure

IV.1) Description

IV.1.1) Type of procedure

Open procedure

IV.1.3) Information about a framework agreement or a dynamic purchasing system

The procurement involves the establishment of a framework agreement

IV.1.8) Information about Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: Yes

IV.2) Administrative information

IV.2.1) Previous publication concerning this procedure

Notice number in the OJ S:

2019/S 028-062525

Section V: Award of contract

Lot No: 1

Title: Media Planning, Buying and Associated Services (UK and Overseas)

A contract/lot is awarded: Yes

V.2 Award of contract

V.2.1) Date of conclusion of the contract

01/09/2019

V.2.2) Information about tenders

Number of tenders received: 8

Number of tenders received from SMEs: 8

Number of tenders received from tenderers from EU Member States: 1

Number of tenders received from tenderers from non-EU Member States: 0

Number of tenders received by electronic means: 8

The contract has been awarded to a group of economic operators: Yes

V.2.3) Name and address of the contractor

Carat

4th Floor, Capital House, 2 Festival Square

Edinburgh

EH3 9SU

UK

Telephone: +44 7507877059

NUTS: UKM

The contractor is an SME: Yes

V.2.3) Name and address of the contractor

MediaCom

6 Dock Place, Leith

Edinburgh

EH6 6LU

UK

Telephone: +44 1315557702

NUTS: UKM75

The contractor is an SME: Yes

V.2.3) Name and address of the contractor

Spiritmedia

Waterview House, 37 The Shore

Edinburgh

EH6 6QU

UK

Telephone: +44 7768506462

Fax: +44 1314788899

NUTS: UK

The contractor is an SME: Yes

V.2.3) Name and address of the contractor

The Media Shop Scotland Ltd

5 Royal Exchange Square

Glasgow

G1 3AH

UK

Telephone: +44 1412210280

Fax: +44 1412040722

NUTS: UKM82

The contractor is an SME: Yes

V.2.3) Name and address of the contractor

Republic of Media Ltd

2nd Floor South, Nova House, 3 Ponton Street

Edinburgh

EH3 9QQ

UK

Telephone: +44 1312300110

NUTS: UKM75

The contractor is an SME: Yes

V.2.4) Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot: : 48 000 000.00  GBP

V.2.5) Information about subcontracting

Section V: Award of contract

Lot No: 2

Title: International Media Planning, Buying and Associated Services

A contract/lot is awarded: Yes

V.2 Award of contract

V.2.1) Date of conclusion of the contract

01/09/2019

V.2.2) Information about tenders

Number of tenders received: 1

Number of tenders received from SMEs: 1

Number of tenders received from tenderers from EU Member States: 0

Number of tenders received from tenderers from non-EU Member States: 0

Number of tenders received by electronic means: 1

The contract has been awarded to a group of economic operators: No

V.2.3) Name and address of the contractor

Carat

4th Floor, Capital House, 2 Festival Square

Edinburgh

EH3 9SU

UK

Telephone: +44 7507877059

NUTS: UKM

The contractor is an SME: Yes

V.2.4) Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot: : 12 000 000.00  GBP

V.2.5) Information about subcontracting

Section VI: Complementary information

VI.3) Additional information

1) The framework agreement will be available for use by the Scottish Ministers (including Agencies), Scottish Non-Departmental Public Bodies, offices in the Scottish Administration which are not ministerial offices, cross- border public authorities within the meaning of section 88(5) of the Scotland Act 1998, the Scotland Office, the Scottish Parliamentary Corporate Body, councils constituted under section 2 of the Local Government etc. (Scotland) Act 1994, Scottish Fire and Rescue Service, the Scottish Police Authority, Scottish health boards or special health boards, all NHS Scotland, The Integrated Joint Boards established further to the Public Bodies (Joint Working) Act 2014, bodies registered as social landlords under the Housing (Scotland) Act 2001, Student Loans Company Ltd, the Forestry Commission, the Commissioner of Northern Lighthouse operating as the Northern Lighthouse Board, Equality and Human Rights Commission, Business Stream Ltd, the Business Gateway National Unit at the Convention of Scottish Local Authorities, further or higher education institutions being fundable bodies within the meaning of section 6 of the further and Higher Education (Scotland) Act 2005, any public body established by or under the Scotland Act 1998 or any Act of the Scottish Parliament, any association of or formed by one or more of the foregoing, bodies financed wholly or mainly by one or more of the foregoing, bodies subject to management supervision by one or more of the foregoing and bodies more than half of the board of directors or members of which, or, in the case of a group of individuals, more than half of those individuals, being appointed by one or more of the foregoing. In addition to the contracting authorities listed, the framework agreement will be available to charities entered on the Scottish Charity Register and voluntary organisations entered on the Membership Database of the Scottish Council for Voluntary Organisations.

Information about Scottish Public Bodies is available at:

http://www.scotland.gov.uk/Topics/Government/public-bodies/about

Information about the Review of Public Procurement in Scotland and links to the other centres of expertise are available at:

http://www.scotland.gov.uk/Topics/Government/Procurement

2) The media planning, buying and associated services requirement has been divided into 2 separate lots. The detailed award criteria is stated in the procurement documents;

3) All suppliers on this framework are committed to offering differing packages of fair work practices, packages include the payment of the Scottish living Wage or higher for the duration of this framework.

(SC Ref:598211)

VI.4) Procedures for review

VI.4.1) Review body

Scottish Government

Victoria Quay, Leith

Edinburgh

EH6 6QQ

UK

Telephone: +44 1312447556

Internet address(es)

URL: http://www.scotland.gov.uk

VI.4.3) Review procedure

Precise information on deadline(s) for review procedures:

An economic operator that suffers or risks suffering loss or damage attributable to a breach of duty under Public Contracts (Scotland) Regulations 2015 may bring proceedings in the Sheriff Court or Court of Session.

VI.5) Date of dispatch of this notice

26/09/2019

Coding

Commodity categories

ID Title Parent category
79341000 Advertising services Advertising and marketing services

Delivery locations

ID Description
100 UK - All

Alert region restrictions

The buyer has restricted the alert for this notice to suppliers based in the following regions.

ID Description
There are no alert restrictions for this notice.

About the buyer

Main contact:
paul.brydon@gov.scot
Admin contact:
N/a
Technical contact:
N/a
Other contact:
N/a

Further information

Date Details
No further information has been uploaded.

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