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UK6

Senedd Communications and Engagement Framework

  • First published: 10 October 2025
  • Last modified: 10 October 2025
  • Record interest

     

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Contents

Summary

OCID:
ocds-h6vhtk-052c1d
Published by:
Senedd Cymru / Welsh Parliament
Authority ID:
AA0424
Publication date:
10 October 2025
Deadline date:
-
Notice type:
UK6
Has documents:
No
Has SPD:
No
Has Carbon Reduction Plan:
N/A

Abstract

A framework of suppliers that supports the Senedd with our efforts to engage the public in the work of the Senedd ahead of the 2026 election and beyond. Suppliers will support us to raise awareness, increase understanding and encourage participation in the work of the Senedd by providing integrated marketing services, content creator partnerships and creative services, such as branding, photography and animation. The framework duration is for five years from the date on which the contract commences, to cover the lead up to the election and the duration of the Seventh Senedd, and will be managed in three lots.

Full notice text

Scope

Procurement reference

1262

Procurement description

A framework of suppliers that supports the Senedd with our efforts to engage the public in the work of the Senedd ahead of the 2026 election and beyond.

Suppliers will support us to raise awareness, increase understanding and encourage participation in the work of the Senedd by providing integrated marketing services, content creator partnerships and creative services, such as branding, photography and animation.

The framework duration is for five years from the date on which the contract commences, to cover the lead up to the election and the duration of the Seventh Senedd, and will be managed in three lots.

Is a framework being established?

Yes

Contracting authority

Senedd Cymru / Welsh Parliament

Identification register:

  • GB-PPON

Address 1: Senedd Cymru / Welsh Parliament

Town/City: Cardiff

Postcode: CF99 1SN

Country: United Kingdom

Website: www.senedd.wales.org/abthome/abt-procurement.htm

Public Procurement Organisation Number: PZHB-8494-NVZZ

Email: helena.grant@senedd.wales

Organisation type: Public authority - sub-central government

Devolved regulations that apply: Wales

Supplier

Cowshed

Identification register:

  • GB-PPON

Address 1: Floor 1, Park House, Greyfriars Road

Town/City: Cardiff

Postcode: CF10 3AF

Country: United Kingdom

Public Procurement Organisation Number: PYZW-1928-NTLD

Email: vicki@wearecowshed.co.uk

Type:

  • SME

Alaw

Identification register:

  • GB-PPON

Address 1: Rhewl

Town/City: Denbighshire

Postcode: LL15 1UH

Country: United Kingdom

Public Procurement Organisation Number: PJDW-4965-HNHH

Email: Hi@alaw.cymru

Type:

  • SME

WCS Agency

Identification register:

  • GB-PPON

Address 1: DOLPHIN HOUSE

Town/City: Cardiff

Postcode: CF10 1BG

Country: United Kingdom

Public Procurement Organisation Number: PJTB-4782-NZNX

Email: CHELSEA@WCS.AGENCY

Type:

  • SME

Equinox

Identification register:

  • GB-PPON

Address 1: 9 CWRT-Y-PARC

Town/City: Cardiff

Postcode: CF14 5GH

Country: United Kingdom

Public Procurement Organisation Number: PWCD-4596-PJPG

Email: helen@equinox.wales

Type:

  • SME

reTHINK PR & Marketing

Identification register:

  • GB-PPON

Address 1: 2 Princess Way

Town/City: Swansea

Postcode: SA1 3LW

Country: United Kingdom

Public Procurement Organisation Number: PYCG-1991-CGNG

Email: Jenny@rethinkprm.com

Type:

  • SME

Working Word

Identification register:

  • GB-PPON

Address 1: 2 Sovereign Quay, Havannah Street

Town/City: Cardiff

Postcode: CF10 5SF

Country: United Kingdom

Public Procurement Organisation Number: PCXD-9623-QWXY

Email: daniel.tyte@workingword.co.uk

Type:

  • SME

Golley Slater

Identification register:

  • GB-PPON

Address 1: Wharton Place, Wharton Street

Town/City: Cardiff

Postcode: CF10 1GS

Country: United Kingdom

Public Procurement Organisation Number: PWXT-4982-RRTN

Email: mldavies@golleyslater.co.uk

Type:

  • SME

SBW Advertising LTD

Identification register:

  • GB-PPON

Address 1: Cambrian Buildings

Town/City: Cardiff

Postcode: CF10 5FL

Country: United Kingdom

Public Procurement Organisation Number: PNNN-5539-TYGM

Email: leticia@sbwadvertising.co.uk

Type:

  • SME

Freshwater

Identification register:

  • GB-PPON

Address 1: Raglan House

Town/City: Cardiff

Postcode: CF23 8BA

Country: United Kingdom

Public Procurement Organisation Number: PRNM-6799-JYPX

Email: antony.jones@freshwater.co.uk

Type:

  • SME

Soup Creative

Identification register:

  • GB-PPON

Address 1: 103 Bute Street

Town/City: Cardiff

Postcode: CF10 5AD

Country: United Kingdom

Public Procurement Organisation Number: PPLD-5293-VCRP

Email: garan@soupcreative.co.uk

Type:

  • SME

Procedure

Procedure type

Competitive flexible procedure

Procedure type

Competitive flexible procedure

Contract

Lot 1 – Integrated Marketing Services

ID: 1

Status: Pending

Related lots

1

Date the contract will be signed (estimated)

22 October 2025, 23:59PM

Value

300000 GBP Excluding VAT

360000 GBP Including VAT

Main category

Services

CPV classifications

  • 79310000 - Market research services
  • 79340000 - Advertising and marketing services
  • 79410000 - Business and management consultancy services

Delivery regions

  • UKL22 - Cardiff and Vale of Glamorgan

Is the total value above threshold?

Above threshold

Contract dates (estimated)

27 October 2025, 00:00AM to 26 October 2030, 23:59PM

Suppliers

  • GB-PPON-PJDW-4965-HNHH
  • GB-PPON-PYZW-1928-NTLD
  • GB-PPON-PJTB-4782-NZNX
  • GB-PPON-PWXT-4982-RRTN
  • GB-PPON-PNNN-5539-TYGM

Lot 2 - Creator Partnerships (influencers)

ID: 2

Status: Pending

Related lots

2

Date the contract will be signed (estimated)

22 October 2025, 23:59PM

Value

200000 GBP Excluding VAT

240000 GBP Including VAT

Main category

Services

CPV classifications

  • 79310000 - Market research services
  • 79340000 - Advertising and marketing services
  • 79410000 - Business and management consultancy services

Delivery regions

  • UKL22 - Cardiff and Vale of Glamorgan

Is the total value above threshold?

Above threshold

Contract dates (estimated)

27 October 2025, 00:00AM to 26 October 2030, 23:59PM

Suppliers

  • GB-PPON-PJDW-4965-HNHH
  • GB-PPON-PYZW-1928-NTLD
  • GB-PPON-PWCD-4596-PJPG
  • GB-PPON-PYCG-1991-CGNG
  • GB-PPON-PCXD-9623-QWXY

Lot 3 - Creative Services

ID: 3

Status: Pending

Related lots

3

Date the contract will be signed (estimated)

22 October 2025, 23:59PM

Value

100000 GBP Excluding VAT

120000 GBP Including VAT

Main category

Services

CPV classifications

  • 79310000 - Market research services
  • 79340000 - Advertising and marketing services
  • 79410000 - Business and management consultancy services

Delivery regions

  • UKL22 - Cardiff and Vale of Glamorgan

Is the total value above threshold?

Below threshold

Contract dates (estimated)

27 October 2025, 00:00AM to 26 October 2030, 23:59PM

Suppliers

  • GB-PPON-PJDW-4965-HNHH
  • GB-PPON-PYZW-1928-NTLD
  • GB-PPON-PYCG-1991-CGNG
  • GB-PPON-PRNM-6799-JYPX
  • GB-PPON-PNNN-5539-TYGM
  • GB-PPON-PCXD-9623-QWXY
  • GB-PPON-PPLD-5293-VCRP
  • GB-PPON-PWXT-4982-RRTN

Coding

Commodity categories

ID Title Parent category
79340000 Advertising and marketing services Market and economic research; polling and statistics
79410000 Business and management consultancy services Business and management consultancy and related services
79310000 Market research services Market and economic research; polling and statistics

Delivery locations

ID Description
1022 Cardiff and Vale of Glamorgan

Document family

Notice details
Publication date:
04 June 2025
Deadline date:
04 July 2025 10:00
Notice type:
UK4
Version:
1
Authority name:
Senedd Cymru / Welsh Parliament
Publication date:
10 October 2025
Deadline date:
Notice type:
UK6
Version:
1
Authority name:
Senedd Cymru / Welsh Parliament

About the buyer

Main contact:
n/a
Admin contact:
n/a
Technical contact:
n/a
Other contact:
n/a

Further information

Date Details

0800 222 9004

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